Should Carrefour enter the Indian Market? Business Case Analysis Robert Kane March 17‚ 2011 Symptoms Carrefour‚ the second largest multi-brand retailer in the world behind Walmart‚ has been trying for years to become a major player in India’s retail market. India is one of the largest retail markets in the world. It is the second most populous country in the world with one billion people‚ and over 200 million of those people are considered middle class‚ and the household income continues
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The Historical Development of Carrefour and its Competitive Advantage in Taiwan- An Analysis on the Basis of Customer Value Pei CHAO Assistant Professor‚ Department of Marketing and Distribution Management National Koahsiung First University of Science and Technology 1 University Road‚ Yuanchau‚ Kaohsiung 824‚ Taiwan‚ R. O. C Tel: 886-7-6011000 ext. 4224; Fax: 886-7-6011043 E- mail: peichao@ccms.nkfust.edu.tw Hitoshi TSUCHIYA Senior Instructor‚ Department of Marketing and Distribution
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| The strategy of Carrefour | | | Summary I- Introduction 3 I- Historic 4 II- Characteristics of supermarket distribution 5 a) Porter’s five 5 b) PESTEL 7 c) SWOT 9 III- Strategies in France 10 IV- International strategy of Carrefour 11 V- The new markets and the future 12 VI- Suggested strategies 13 VII- Conclusion 14 VIII- Bibliography 15 I- Introduction Carrefour was the first supermarket created in France and also in the world
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Case: Carrefour S.A. introduces topics of international finance including interest-rate parity‚ currency risk and the Eurobond market. Case study Group 7 : Carrefour S.A. In the summer of 2002‚with total sales of (euro) EUR53.9 billion from more than 5‚200 stores‚ Carrefour S.A. was Europe’s largest retailer. Over the past four years‚ Carrefour’s growth had occurred almost entirely outside France and included several large acquisitions. In the past‚ Carrefour management had generally financed
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Recommendation The concepts from Sun Zi’ a Art of War and Business Strategies applied by Carrefour is sufficient and effective‚ so just keep up with those concepts and Carrefour will do fine in the future. Otherwise‚ they could also apply some of other concepts from Sun Zi to even strengthen their business and to even secure a more stable success from future uncertainties. Carrefour should open more famous restaurant inside such as famous retailer shop to attract more customer traffic. Besides‚
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Financial Markets. Carrefour the French Supermarket chain has established retail outlets worldwide. These outlets are massive and contain products purchased locally as well as imports. As Carrefour generates earnings beyond what it needs abroad‚ it may remit those earnings back to France. Carrefour is likely to build additional outlets especially in China. a. Explain how the Carrefour outlets in China would use the spot market in foreign exchange. ANSWER: The Carrefour stores in China need
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Accountancy Logistics Management Course Assignment2 Warehousing and Storage System <<Carrefour>> Contents page 1. Introduction and Overview Carrefour Corporation‚ the founder of hypermarket‚ the first largest retailer in Europe‚ and the second largest retailer in the world‚ was founded in 1959. In 1963‚ Carrefour opened the first hypermarket in France. Today‚ Carrefour has opened more than 11‚000 retailers‚ its business range cover 30 countries and districts. The
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methods used by Carrefour” and I am required to get the information I need through the questionnaire I have presented to you‚ this will only take a few minutes of your time. The information you give me will only be used for my assignment‚ and you as a participant will remain anonymous. 1) How often do you go to Carrefour for shopping? (Tick only one of the following) o Daily o Twice a week o Once a week o Twice a month o Once a month o More 2) Why do you shop at Carrefour? (Tick on only
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STOCK TURNOVER RATE TABLE | 2006 | 2007 | 2008 | | | | | CARREFOUR | 11‚7 | 11‚5 | 10‚3 | MİGROS | 8‚1 | 9‚0 | 3‚8 | Inventory turnover indicates the efficacy of this company. Company stock has fallen from 2006 in terms of turnover. However‚ during 3 years of Migros -owned inventory turnover is above the rate of inventory turnover. TOTAL ASSETS TURNOVER RATE | 2006 | 2007 | 2008 | CARREFOUR | 1‚36 | 1‚45 | 1‚28 | MİGROS | 1‚53 | 1‚69 | 1‚75 | The purpose of creating this
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Prof. Shawn Khosravi International Management October 29‚ 2013 Carrefour’s misadventure in Russia Carrefour is a French retail company. It is one of the biggest hypermarket chains around the world. It is the second largest retail group after Wal-Mart. Carrefour decided to enter the Russian market but they decided to retract in October 2009‚ four months after opening there. They believed there was insufficient growth in Russia and had limited acquisition opportunities there. Analysts believe
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