strategy Oil companies were the worst performing brands in the world market. There was no brand in the oil industry that had created positive perception in the public. During the late 1990’s BP has decided to change this perception for their brand. The main idea was to create a symbolic capital for BP. The definition of symbolic capital is given by (Bourdieu‚ 1974/1977 sited in Holt & McNulty‚2008‚p.76) as “ the resources by which authority and credibility are established amongst employees‚ peers
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PETROLEUM (PRO’S and CON’S) Petroleum has brought great benefits to human civilization; quality of life and dynamic prosperity is caused by this precious resource. It is the lifeline of modern civilization. It is the source of energy for agricultural‚ industrial and transport sectors and sustains essential industries moving. Petroleum currently provides 90 per cent of energy used for transportation‚ and while its benefits are astounding‚ the use of petroleum-based technologies also has cost
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Petroleum products are used widely in our everyday lives. They are used to power automobiles produce containers and to keep us warm. Petroleum‚ or crude oil is liquid composed of various organic chemicals. It is found in large quantities below the surface of Earth and is used as a fuel and as a raw material in the chemical industry. The word petroleum comes from the two Latin words "petro" and "leum" "petro" meaning rock and "leum" meaning oil. The chemical composition of all petroleum is principally
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Introduction BP British Petroleum is a multinational oil and gas company headquartered in London‚ United Kingdom. According to revenues in 2011‚ they are the third largest energy company and fourth largest company in the world. Their main products include fuel for transportation‚ energy for heat and light‚ lubricants for engines‚ retail services and petrochemical products for everyday use. BP started as a subsidiary of the Anglo-Persian Oil Company in 1909 and through many stages it became British Petroleum
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SUSTAINABILITY ACCOUNTING AND REPORTING Shirley Polejewski Professor University of St. Thomas 2115 Summit Ave MCH 316 Saint Paul‚ MN 55105 sapolejewski@stthomas.edu Phone 651-962-5112 Fax 651-962-5093 SUSTAINABILITY ACCOUNTING AND REPORTING INTRODUCTION Sustainability education or learning involves more than providing expert knowledge to inform students about sustainability issues. It is about encouraging transformative learning—the capacity to construct knowledge to challenge practice
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Greenwashing It is now popular to be environmentally conscious in American society. It is completely acknowledged by the populace that oil will‚ indeed‚ run out within a lifetime‚ leaving a demand for a different kind of energy source. Hybrid cars‚ such as the Prius are now mainstream‚ recycling is day-to-day‚ finding organic fruits‚ vegetables‚ and meat is as easy as walking to the nearest grocery store‚ and using plastic bags has been deemed unacceptable. Global warming‚ while debated and questioned
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Sustainability Management Nowadays the concept of sustainability is widely recognized in many corporations‚ organizations‚ government sectors and even in school or university. From my opinion‚ Sustainability is needed on a global (macro) scale‚ on macro-micro scale (government‚ NGO’s and business) and also on an individual level. The causes are: Greed and rent seeking‚ scarcity of resources‚ misuse of power‚ wrong moral and ethical standards. The Effects are: Climate change‚ rising inequality in
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MGMT 518: Legal & Ethical Env. of Business BP’s ethical conduct concerning the Deep Horizon blowout Background: The Deepwater Horizon oil spill or the BP oil spill refers to the oil spill in the Gulf of Mexico which flowed for three months in 2010. The spill was a result of the explosion of Deepwater Horizon‚ which drilled on the BP-operated Macondo Prospect. The explosion killed 11 men working on the platform and injured 17 others (Summarized from Wikipedia article on: “Deepwater Horizon
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Petroleum Exploration and Production consists of four major processes of exploration‚ well-development‚ production and site abandonment. In this assignment‚ we had chosen the major process of exploration and production. Petroleum Exploration is conducted to find and detect the site which contains oil or natural gas. Visible surface features such as oil seeps‚ natural gas seeps‚ pockmarks provide basic evidence of hydrocarbon generation. However‚ most exploration depends on highly sophisticated
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TITLE: MW Petroleum Corporation: A Valuation Approach on Real Assets ABSTRACTOR SUMMARY Valuation is the estimation of an asset’s value‚ whether real or financial‚ based on variables perceived to be related to future investment returns‚ on comparison with similar assets‚ or‚ when relevant‚ on estimates of immediate liquidation proceeds (Pinto‚ Henry‚ Robinson‚ Stowe; 2010). Correct valuation of real assets can present challenges to financial analysts. Different models can be used to arrive at
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