Ryan Ferguson Grand Canyon University: COM-126 10/13/13 The Uses and Gratification Theory is a theory by Blumer and Katz in which proposes that media users play an active role in choosing and using the media. It says that users take an active part in the communication process and are goal oriented in their use of the media. Blumer and Katz suggest that media users seek particular sources that best fulfills their needs and that they must make choices to satisfy these needs. Throughout my
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of the communicator (Severin & Tankard‚ 2001). In another way‚ the audiences use the media to fulfill certain needs. This approach is one of the most cited communication theories as best tool for analyzing new media technologies (Ebersole‚ 2000). Katz‚ Blumler‚ &Gurevitch (1974) argue that the gratifications approach dates back to the empirical studies on mass media research in 1940s. In the year 2008 Facebook as a Social Media:‚ the social concept of Facebook is most probably focused on the uses
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with others (LaRossa & Reitzes‚ 1993). Herbert Blumer was credited with the term “symbolic interactionism” in 1937. Blumer was a follower of George H. Mead‚ and was influenced by John Dewey. Dewey insisted that human beings are best understood in relation to their environment (The Society for More Creative Speech‚ 1996). With this as his approach‚ Herbert Blumer defined symbolic interactionism as a study of human group life and conduct. Blumer identified three core principles of symbolic interactionism
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acknowledgment of his indebtedness to Mead is a central feature of Blumer’s writing. While I do not presume to question the importance Blumer assigns to the role played by Mead in the development of Blumerian symbolic interactionism‚ I argue that the perspective also owes much to the insights of Georg Simmel. In particular‚ a Simmelian flavor is evident in how Blumer addresses the core sociological issues of the nature of social reality‚ the nature of the relationship between the individual and society
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The World has produced a great deal of thinkers. Socialologists have a keen understanding and insight into human nature and the world around them. They have developed many theories on the human thoughts and actions. Herbert Blumer was a profound sociologist who had a deep impact on social theory. He was an interactionist who coined the term “symbolic interactionism” and formulated the most prominent version of the theory. An interactionsist focuses on the aspects so social
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Gogh suffered with bipolar disorder. He was known to have “horrible fits of anxiety‚ apparently without cause‚ or otherwise a feeling of emptiness and fatigue in the head.…and at times have attacks of melancholy and of atrocious remorse” (Blumer). Perhaps his most famous incident occurred during a manic episode‚ in which‚ after an argument with a colleague‚ van Gogh “cut off part of his left earlobe‚ which he then
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SYMBOLIC INTERACTIONISM Symbolic Interactionism as put forward by Herbert Blumer‚ is the process of interaction in the formation of meanings for individuals. With this as his inspiration‚ He outlined Symbolic Interactionism‚ a study of human group life and conduct. The symbolic interactionists perspective in sociology‚ aims to view society as a product of everyday social interactions among the individuals. Symbolic interactionists also focus on how people use symbols to create meaning. While
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his favorite prostitute. The police were alerted; he was found unconscious at his home and was hospitalized. There he lapsed into an acute psychotic state with agitation‚ hallucinations‚ and delusions that required 3 days of solitary confinement.” (Blumer 2002) Normally‚ people do not just go around cutting off there earlobes and presenting them to people. It’s not a custom that people are acquired
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the American philosopher‚ George H. Mead‚ both of whom emphasized the subjective meaning of human behavior‚ the social process‚ and pragmatism. Herbert Blumer‚ who studied with Mead at the University of Chicago‚ is responsible for coining the term‚ "symbolic interactionism‚" as well as for formulating the most prominent version of the theory (Blumer 1969). Mead is generally regarded as the founder of the symbolic interaction approach. George Herbert Mead (1863-1931) was trained in social psychology
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and history of symbolic interactionism‚ give my analysis and evaluation to the current state of symbolic interactionism‚ and provide future directions for symbolic interactionism. Understanding Symbolic Interactionism Social psychologist Herbert Blumer (1937) first coined the phrase “symbolic interactionism”. He claimed it to be a “somewhat barbaric” new term that in an offhand way had caught on in social science communities. Blumer’s first explanation behind the concept actually took place thirty-two
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