At the beginning the Self Check-In services were placed at LCCT (Low Cost Carrier Terminal) in Kuala Lumpur airport‚ Malaysia. Self Check-In service is an innovation which helps customers with a more convenient and faster way to check –in. this innovation also help the airport runs more smooth and save costs. There are two ways of Check-In: Web Check-In and Self Check-In Kiosks in airport. Web Check-In Web Check-In allows customers go to AirAsia’s check-in website to use online self check-in service
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Case 1: Southwest Airlines 1. What is SWA’s strategy? What does it take to execute the strategy? Southwest’s strategy is to maintain low cost‚ low fares and frequent flights. SWA execute this strategy through emphasizes point to point routes‚ which means customers fly directly to their final destination. According to annual report of 1993‚ 80 percent of its customers fly non-stop to their final destination. Furthermore‚ SWA also pays off in shorter turnaround times and higher equipment. Therefore
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leading place within the aviation industry. Etihad Airways received the 2008 Marketing Award of the “Airline Strategy Awards”‚ one of the most recognized awards in the industry‚ just five years after starting commercial operations‚ followed by many international awards. This early success can be attributed to the marketing strategy employed by Etihad‚ which resulted in creating a strong brand associated with a high quality service. Etihad’s marketing strategy focused on creating new innovative services
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Heroes are often thought of as those who save lives‚ but I think those who inspire us to greatness are heroes too. The person that I look to as my greatest hero is Tun Dr Mahathir. As the fourth and most dynamic Prime Minister of Malaysia‚ Tun Dr. Mahathir bin Mohamad will indelible impression on the sands of Malaysia for many years to come. He held the post for 22 years from 1981 to 2003‚ making him Malaysia’s longest-serving Prime Minister‚ and one of the longest-serving leaders in
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Review of Related Literature Ports of entry (airports‚ seaports) and border crossings are vulnerable points in the transportation network where heightened security is essential. This has led the Transportation Security Administration (TSA) to inspect all cargo traveling on passenger planes and use a risk-based screening process for inspecting commodities moving on air cargo carriers. Similar considerations are in effect at U.S. seaports‚ where more than nine million marine containers arrive each
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yINDIGO AIRLINE How India ’s youngest airline became the largest . Reticent and low-profile are not the usual personality traits of a CEO in a high-profile business like aviation. Image: Aditya Ghosh But Aditya Ghosh‚ 37‚ has defied convention in many ways. His regular office wear is T-shirt with jeans‚ he doesn ’t have a B-school degree and before joining IndiGo‚ he was a lawyer at J Sagar. Ghosh has justified his aversion for the spotlight by saying that people don ’t fly IndiGo because
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II. STATEMENT OF THE PROBLEM Airphil Express‚ which also has been called PAL express‚ is PAL’s budget airline. PAL’s transfer of its pilots to its budget airline is the alleged reason for the resignation of the pilots. PAL had to beef up its operations in order to compete with Cebu Pacific. However‚ instead of hiring new pilots for Airphil‚ PAL came up with a different strategy. PAL offered the pilots “another job” --- to be pilots but this time for Airphil Express where they would receive lower
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Company Stock Project Write-Up Southwest is one of the most growing domestic airlines along with JetBlue Airways and United Airlines. Southwest airline was first established in Texas in 1967. In the start of its business‚ southwest focused only in the Southwest region (that’s where the name came from). With 45 years of service‚ Southwest expands its company to the whole country with more than 3‚400 flights each day. Southwest currently has a total capital of 10‚991 million dollars. In 2011
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INTRODUCTION Education is the greatest weapon we can use to attain success. For this reason the Central Mindanao University provides high standard of education to the student that can be used in exploring the competitive and huge application of the technology we have. By conducting the educational tour it can help us more knowledgeable and familiarized with the latest innovation about the high-tech facilities. In addition‚ to expose the student in the different things they will encounter during
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Since then‚ the growth of this LCC has been the envy of many. It started with two old Boeing 737s serving the domestic market in Malaysia. Today it is a publicly listed company boasting a large fleet of aircrafts flying to over 61 domestic and international destinations. It flies 108 routes and operates over 400 flights daily from hubs located in Malaysia‚ Thailand‚ and Indonesia. AirAsia is widely known as the “Ryanair” of the Far East as it focuses on providing convenient and affordable air travel
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