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    Agenda Setting Theory I. The original agenda: not what to think‚ but what to think about. A. Maxwell McCombs and Donald Shaw regard Watergate (American political scandal – 1970’s. It ended in President Nixon resigning from office) as a perfect example of the agenda-setting function of the mass media. B. They believe that the mass media have the ability to transfer the salience (importance) of items on their news agendas to the public agenda. II. A theory whose time had come

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    Explain how our ability to get a job will be influenced by our availability and access to resources There are many factors that influence one’s ability to get a job. These can range from a person’s age‚ gender and education to a person’s lack of communication skills or contacts. These are known as resources. Certain resources can be available to someone depending on their capability to build and maintain them. The availability of resources to a person can influence who they are‚ how they live

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    ?1. [Smith‚ Thelon‚ et al.] Which of the following experimental manipulations Made infants *less* likely to commit the A-not-B error? A1. Conservation 2. [General] The phenomenon of synaesthesia supports which of the following Conclusions about modularity in the human cognitive architecture? A2. supports the idea that the color-induction process in grapheme-color synaesthesia is automatic -concurrent color sensation is treated by the brain as a meaningful stimulus subject to contextual integration

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    The question we where asked by Professor Gilbertson‚ was to focus on a decision and evaluate it using any two of the following biases that where listed below. I chose availability heuristic biases related to representative heuristic. The availability heuristic is based upon convenience.The simplest heuristic to us is based upon available memory(Tversky and Kahnemann‚1973).What people remember will often guide their decision. Like anyone who has touched a hot stove will remember to avoid

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    Marketing Management‚ 14e (Kotler/Keller) Chapter 6 Analyzing Consumer Markets 1) ________ is the study of how individuals‚ groups‚ and organizations select‚ buy‚ use‚ and dispose of goods‚ services‚ ideas‚ or experiences to satisfy their needs and wants. A) Target marketing B) Mind mapping C) Consumer activism D) Consumer behavior E) Product differentiation Answer: D Page Ref: 151 Objective: 1 Difficulty: Easy 2) Which of the following would be the best illustration of a subculture

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    A Decison Making Model There is a tendancy to make decisions automatically rather than taking a systematic approach. It is still important to monitor yourself‚ and when possible follow this decision making model (Smith‚ 2002[2]): Detect - Detect that a change has occured Estimate - Estimate the need for action to adapt to the change Choose - Choose the most desirable outcome Identify - Identification of actions which will successfully control the change Do - Carry out the chosen actions

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    problems while considering all possibilities without leading to a conclusion. Another part of problem solving is choosing a strategy that fits the problem (Wickelgren‚ 1974). There are two methods for selecting a strategy which are algorithms and heuristics. Algorithms are formulas or procedures‚ like the ones used for math and science classes. They can help solve problems if you have all the necessary information. Some examples in the book are balancing a check book‚ figuring gas mileage‚ calculating

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    dangerous certain biases and heuristics can become if left unchecked on a massive scale. Alex Blumberg and Adam Davidson‚ in collaboration with NPR News‚ put together a special program titled “The Giant Pool of Money‚” where they explore just how the phenomenon occurred and the underlying factors that contributed through sound bites of those directly involved‚ affected‚ or simply aware of the situation as it unfolded. Based on descriptions of various biases and heuristics in Judgment in Managerial Decision

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    school seniors feel like when they are nearing graduation. Did I want to go to school and continue my education?‚ did I want to join the military and serve our country or enter the workforce and become a nine to fiver. In the end I ended up a couple heuristics in my decision making process. In my decision making process while I was mulling over what I was going to do with my life when I received my high school diploma I looked to my peers around me and looked to see what they were doing out of highschool

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    Standardizing Availability Definition Vamshi K. Katukoori Graduate Student: NAME University Of New Orleans Table of Contents 1.) Foreword 2.) Availability 3.) Introduction 4.) Availability Classification 5.) Reliability Terms 6.) Time Breakdown 7.) Time allocation 8.) Data Analysis 9.) Associated terms 10.) Definition of Inherent Availability in SMRP format 11.) Definition of Achieved Availability in SMRP format 12.) Definition of Operational Availability in SMRP format 13.)

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