E-Marketing Strategy of Hamrobazar.Com
Background:
Considering the current volume of internet marketing business, it’s hard to believe how young the internet marketplace is. While the timeline of internet marketing has been short, the cumulative events leading up to where we are now have impacted the entire globe faster than any marketing revolution in history. Today, it’s hard to believe in having an organization which doesn’t have some kind of online presence. When the internet was first introduced in the early 90s, the internet was treated as a tool for exchanging emails and digital information, but wasn’t yet considered valuable for reaching customers. Soon, companies which had been spending huge chunks of their marketing budget on offline list building, begin to realize that they could accomplish the same thing via email and for much less.
Whatever the case may be, Nepal is still in the early phase of e-marketing and e-commerce. Only few people have access to internet, among those, very few use internet for business purpose. Most of the people who have web access are keeping themselves busy on social networking sites. But the positive aspect is that the number of people realizing and using internet as an e-commerce are continuously increasing.
Human behavior and natures are so dynamic. We constantly want to change and our likes and preferences changes with time, trend and technology. Realizing this nature of human being and large increment in the number of internet users in Nepal, the founder of hamrobazar.com saw an opportunity and founded hamrobazar.com seven years ago. Hamrobazar.com is free online site which enables individuals as well as companies to sell wide variety of new or used product online. Hamrobazar.com is a site that has created a platform where both seller and buyers can interact with each other to buy and sell products and services.
Company Profile:
|Sector: |Services
Considering the current volume of internet marketing business, it’s hard to believe how young the internet marketplace is. While the timeline of internet marketing has been short, the cumulative events leading up to where we are now have impacted the entire globe faster than any marketing revolution in history. Today, it’s hard to believe in having an organization which doesn’t have some kind of online presence. When the internet was first introduced in the early 90s, the internet was treated as a tool for exchanging emails and digital information, but wasn’t yet considered valuable for reaching customers. Soon, companies which had been spending huge chunks of their marketing budget on offline list building, begin to realize that they could accomplish the same thing via email and for much less.
Whatever the case may be, Nepal is still in the early phase of e-marketing and e-commerce. Only few people have access to internet, among those, very few use internet for business purpose. Most of the people who have web access are keeping themselves busy on social networking sites. But the positive aspect is that the number of people realizing and using internet as an e-commerce are continuously increasing.
Human behavior and natures are so dynamic. We constantly want to change and our likes and preferences changes with time, trend and technology. Realizing this nature of human being and large increment in the number of internet users in Nepal, the founder of hamrobazar.com saw an opportunity and founded hamrobazar.com seven years ago. Hamrobazar.com is free online site which enables individuals as well as companies to sell wide variety of new or used product online. Hamrobazar.com is a site that has created a platform where both seller and buyers can interact with each other to buy and sell products and services.
Company Profile:
|Sector: |Services