Yahoo! Internal Analysis
The Company
When Yahoo! was founded in 1994 by Stanford Ph.D. students, David Filo and Jerry Yang, it began as their hobby and has evolved into a global brand that has changed the way people communicate with each other, find and access information, and make purchases. Today, Yahoo! Inc. is the Internet 's leading global consumer and business Services Company, offering a comprehensive network of essential services for Web users around the globe as well as businesses of all sizes. As the first online navigational guide to the Web, Yahoo! (www.yahoo.com) is the leader in traffic, advertising, household and business user reach. Yahoo! is also the most recognized and valuable Internet brand globally, reaching over 345 million unique users in 25 countries and 13 languages.
The Only Place Anyone Needs To Go Find Anything, Communicate With Anyone, or Buy Anything
Serving the world 's largest Web audience, Yahoo! remains focused on becoming increasingly essential to the lives of consumers. Starting with its comprehensive, hand-built directory as well as the popular My Yahoo! service, Yahoo! offers a broad and deep array of communications, commerce and content services in over 100 distinct properties that lead consumers to make Yahoo! their home on the Internet and wireless devices.
Fitting the lifestyles of the mobile consumer, Yahoo! offers an increasing array of essential, personalized, localized and timely information on wireless devices, including wireless phones, two-way pagers and personal digital assistants. Committed to extending content and services beyond the desktop, Yahoo! has the largest global mobile audience and the greatest breadth of wireless products and services of any Web content provider.
Becoming Increasingly Essential to Businesses & Enterprises Worldwide
As the No. 1 Internet network on corporate desktops, surpassing a 70 percent reach in the U.S. workplace, Yahoo! also offers a range of services for businesses and enterprises of all sizes.
When Yahoo! was founded in 1994 by Stanford Ph.D. students, David Filo and Jerry Yang, it began as their hobby and has evolved into a global brand that has changed the way people communicate with each other, find and access information, and make purchases. Today, Yahoo! Inc. is the Internet 's leading global consumer and business Services Company, offering a comprehensive network of essential services for Web users around the globe as well as businesses of all sizes. As the first online navigational guide to the Web, Yahoo! (www.yahoo.com) is the leader in traffic, advertising, household and business user reach. Yahoo! is also the most recognized and valuable Internet brand globally, reaching over 345 million unique users in 25 countries and 13 languages.
The Only Place Anyone Needs To Go Find Anything, Communicate With Anyone, or Buy Anything
Serving the world 's largest Web audience, Yahoo! remains focused on becoming increasingly essential to the lives of consumers. Starting with its comprehensive, hand-built directory as well as the popular My Yahoo! service, Yahoo! offers a broad and deep array of communications, commerce and content services in over 100 distinct properties that lead consumers to make Yahoo! their home on the Internet and wireless devices.
Fitting the lifestyles of the mobile consumer, Yahoo! offers an increasing array of essential, personalized, localized and timely information on wireless devices, including wireless phones, two-way pagers and personal digital assistants. Committed to extending content and services beyond the desktop, Yahoo! has the largest global mobile audience and the greatest breadth of wireless products and services of any Web content provider.
Becoming Increasingly Essential to Businesses & Enterprises Worldwide
As the No. 1 Internet network on corporate desktops, surpassing a 70 percent reach in the U.S. workplace, Yahoo! also offers a range of services for businesses and enterprises of all sizes.