Why Nokia Sales Are Declining?
Table of Contents
1.0 INTRODUCTION 2
1.1 Background of the study 2
1.2 Statement of the problem 3
1.3 Objectives of the study 4
1.4 Hypothesis 4
1.5 Significance of the study 5
1.6 Scope of the study 5
1.7 Limitations 6
1.8 Assumptions of the study 6
2.0 RESEARCH AND ITS METHODOLOGY 7
2.1 RESEARCH DESIGN 7
2.2 TARGET POPULATION 8
2.3 SAMPLING 8
2.4 SAMPLE SIZE DETERMINANT 8
2.5 MEASUREMENT INSTRUMENT DATA ANALYSIS 8
2.6 BUDGET 10
3.0 TIME FRAME 10
4.0 REFRENCES 11
1.0 INTRODUCTION
1.1 Background of the study
A mobile phone, to begin with a mobile phone is a device used to make and receive phone calls. Over the years the technology has been advancing and this has allowed us to send text messages by the use of our mobile phones. We can now access internet on out mobile phones, send emails receive pictures, play games and so much more. The first mobile phone device was introduced in 1973 by Motorola and by 1983 it was available all over. Cell phones have immensely advanced not only in function but also design and size.
The telecommunication device market over the years has largely grown with the various types of brands coming into the market. Today the top mobile phone vendors include Samsung, Nokia Apple LG and Sony Ericsson. As compared to a few years back when the mobile phones were introduced there were just a few limited brands mainly Motorola, Nokia, Sony which merged which Ericsson and is now called Sony Ericsson.
Nokia was founded in the year 1865 in the town of Nokia in central Finland it was originally a manufacturer of pulp and paper. During the 1960s Nokia began to make its way in the telecommunication market and by the end of the 1980s the company diversified to the electrical sector which improved the revenue sales by 60% from the year 1980-1988.
In 1994 Nokia introduced the 2100 series mobile phone, the company’s target was to sell 500,000 units but surprisingly the company
1.0 INTRODUCTION 2
1.1 Background of the study 2
1.2 Statement of the problem 3
1.3 Objectives of the study 4
1.4 Hypothesis 4
1.5 Significance of the study 5
1.6 Scope of the study 5
1.7 Limitations 6
1.8 Assumptions of the study 6
2.0 RESEARCH AND ITS METHODOLOGY 7
2.1 RESEARCH DESIGN 7
2.2 TARGET POPULATION 8
2.3 SAMPLING 8
2.4 SAMPLE SIZE DETERMINANT 8
2.5 MEASUREMENT INSTRUMENT DATA ANALYSIS 8
2.6 BUDGET 10
3.0 TIME FRAME 10
4.0 REFRENCES 11
1.0 INTRODUCTION
1.1 Background of the study
A mobile phone, to begin with a mobile phone is a device used to make and receive phone calls. Over the years the technology has been advancing and this has allowed us to send text messages by the use of our mobile phones. We can now access internet on out mobile phones, send emails receive pictures, play games and so much more. The first mobile phone device was introduced in 1973 by Motorola and by 1983 it was available all over. Cell phones have immensely advanced not only in function but also design and size.
The telecommunication device market over the years has largely grown with the various types of brands coming into the market. Today the top mobile phone vendors include Samsung, Nokia Apple LG and Sony Ericsson. As compared to a few years back when the mobile phones were introduced there were just a few limited brands mainly Motorola, Nokia, Sony which merged which Ericsson and is now called Sony Ericsson.
Nokia was founded in the year 1865 in the town of Nokia in central Finland it was originally a manufacturer of pulp and paper. During the 1960s Nokia began to make its way in the telecommunication market and by the end of the 1980s the company diversified to the electrical sector which improved the revenue sales by 60% from the year 1980-1988.
In 1994 Nokia introduced the 2100 series mobile phone, the company’s target was to sell 500,000 units but surprisingly the company