Preview

What Effect Might Tesco Plc Planned International Expansion Have on the Countries in Which It Creates New Outlet?

Powerful Essays
Open Document
Open Document
2372 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
What Effect Might Tesco Plc Planned International Expansion Have on the Countries in Which It Creates New Outlet?
Introduction

What effect might Tesco Plc planned international expansion have on the countries in which it creates new outlet?

Throughout this investigation I will be investigating what effects might Tesco Plc planned international expansion have on the countries in which it creates new outlet? This is part of options 1 in module 5 & 6 for A2. I chose this question as I feel it would be interesting to investigate how Tesco Plc are expanding when there seems to be a limit on the amount they can expand further in the UK.

Who is Tesco Plc?
Tesco Plc is the UK's biggest supermarket chain with a market share of 29% compared to that of its rival Asda 17.1% and Sainsbury 15.9%. Tesco Plc's turnover for 2004 was £30,814 million with 80% of this coming from the UK alone, 9% coming from Asia and 12% from the rest of Europe2.

Tesco set out a four-part growth strategy seven years ago. This involves: core UK business, non-food, retailing services and international.
They have moved from being the number three domestic retailer in the UK to being one of the top three international retailers in the world with 2,318 stores and 326,000 people. They have stores in both Europe and Asia.

Stores in Europe (apart from UK) include:

• Republic of Ireland (80)
• Hungary (62)
• Poland (69)
• Czech Republic (22)
• Slovakia (23)
• Turkey (5)
Total number of stores = 261

Stores in Asia include:

• Japan (78)
• Malaysia (5)
• South Korea (28)
• Taiwan (4)
• Thailand (64)
Total number of stores = 179

Why is Tesco Plc looking to expand internationally?

The major reason for Tesco wanting to expand internationally is that at the moment there appears to be little potential to expand further in Britain. One reason for this is that there is limited space to build new stores due to some extent, to green field sites. There is a further restriction for Tesco Plc to expand in the form of the Competition Commission . This was shown when Safeway was being

You May Also Find These Documents Helpful

  • Good Essays

    Tesco is a British multinational grocery and general merchandise retailer, it has stores in 14 countries across Asia, Europe and North America and is the grocery market leader in UK, where it has a market share of around 30%.…

    • 1541 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    P5 Tesco in UK and China

    • 5981 Words
    • 21 Pages

    Tesco has becoming a major trader across the globe but with this approach it faces many challenges. Across the countries in which it operates in, each has their own laws, regulations, economy and consumers.…

    • 5981 Words
    • 21 Pages
    Powerful Essays
  • Good Essays

    Tesco operates in 14 different countries worldwide such as England, India, and USA and many more. They have over 500,000 people employed worldwide and Tesco also have 30% of the market share which is a huge amount…

    • 693 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Diversification – Tesco’s have set up a few stores abroad in places such as china. They first tried selling their average products but soon learned that they would have to diverse into selling different product that the Chinese would be more inclined to…

    • 1188 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Mission Statement of Tesco

    • 1041 Words
    • 5 Pages

    Tesco plc is a global grocery and general merchandising retailer headquartered in Cheshunt, United Kingdom. It is the second-largest retailer in the world measured by profits. It has stores in 14 countries across Asia, Europe and North America and is the grocery market leader in the UK (where it has a market share of around 30%), Malaysia and Thailand.…

    • 1041 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Unit 3 P1 P2 P3

    • 3493 Words
    • 14 Pages

    Tesco is an international grocery and a general merchandising retailer in the United Kingdom. It’s the third largest retailer in the world and the second largest by profits. There are Tesco stores in fourteen countries in North America, Asia and Europe. Tesco are also known for being the grocery market leader in United Kingdom…

    • 3493 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    Unit 3 P1

    • 1803 Words
    • 8 Pages

    Based on their objectives, Tesco’s growth strategy would be market development. Their goals are to expand the business not only in the UK but internationally which will further establish the company across the globe. Therefore, using their existing products and services Tesco want to endeavour in new markets by opening 120 more stores in Europe, India and China. Tesco started trading with China in 2004 and already have 131 stores located there, this has been a lucrative and successful project as their revenue for 2012/13 is around…

    • 1803 Words
    • 8 Pages
    Powerful Essays
  • Best Essays

    Tesco and Globalization

    • 2155 Words
    • 9 Pages

    Tesco is among the largest food retailers in the world with revenue in excess of £54 billion in 2009 and employing over 470,000 people. They operate approximately 4,331 stores in 14 countries around the world. Tesco…

    • 2155 Words
    • 9 Pages
    Best Essays
  • Powerful Essays

    Tesco PLC (Public Limited Company) is a food retail company which operates in nine markets with 923 stores across the world. It employs more over 240,000 people which sell its products giving access to 260 million people (Tesco PLC., 2014). Over the past five years, Tesco has expanded from the UK’s supermarkets into new countries with new products and services including a major non-food business. More specifically, the company has started to sell electrical devices, internet shopping, toys, sports equipment, home entertainment, home shop, cook shop and furniture. Also it provides financial services in cooperation with Royal Bank of Scotland serving 3.4 million customers which reveals the company’s intentions to expand in new markets.…

    • 2657 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    P1 Unit 12 Business Analysis

    • 10672 Words
    • 43 Pages

    Tesco has a well established and reliable strategy for growth, which has allowed them to strengthen their business and drive expansion into new markets. The underlying principle for the strategy is to expand the range of business to allow them to deliver strong sustainable long-term growth by following the customers into large expanding markets such as financial services, non –food and telecoms and new markets abroad, initially in central Europe and Asia, and more recently in the United States.…

    • 10672 Words
    • 43 Pages
    Powerful Essays
  • Satisfactory Essays

    Ansoff Matrix of Tesco

    • 566 Words
    • 3 Pages

    Tesco was basically a UK based supermarket which has expanded itself to several countries, personal finance, internet shopping and product and services. They now have 923 stores all over the world. They believe that the increasing sales and purchase in the global market forms a significant part in its growth.…

    • 566 Words
    • 3 Pages
    Satisfactory Essays
  • Best Essays

    Corporate Strategy of Tesco

    • 4104 Words
    • 17 Pages

    The company that our group has chosen to analyse is Tesco. Tesco was founded in 1919 by Jack Cohen who began his new venture by selling surplus groceries from a stall in the east end of London; One his first day he made £1 profit and £4 of sales (Tescoplc.com [history]). Tesco has come a long way since then and is now one of the largest food retailers in the world, operating around 2,318 stores and employing over 326,000 people. Not only has Tesco managed to monopolise the food sector, they have also diversified into a number of other sectors, some of which being insurance, mobile networks, clothing, and electronics. However, this report shall have a focus of the food sector in the United Kingdom.…

    • 4104 Words
    • 17 Pages
    Best Essays
  • Powerful Essays

    Tesco has over 3300 stores in the UK, it is one of the largest multinational grocery stores that also sells a huge selection of other merchandise ranging from clothing, toys, electrical, entertainment, finance, insurance and fuel. It operates within the private sector and is a Public Limited Company…

    • 1312 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    workshop

    • 319 Words
    • 2 Pages

    b. Manufacture the products at home and set up a wholly owned subsidiary in Europe to handle marketing.…

    • 319 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    cooperation with TATA in India, with more than 2000 stores in Europe, Asia and US.…

    • 1954 Words
    • 11 Pages
    Powerful Essays