travel agency report
1.1 Background
This internship report has been made to fulfill the course requirement. This report has been assigned to me by my advisor Md.Salam mia with a view to have an in depth understanding of the topic. I have worked in Northern air Ltd. As an intern and I have got vast opportunity to learn about the recruitment and selection process which is also the major concept of marketing. 1.2 Object of the study
It is the primary project on recruiting and selection process analysis of Northern air Ltd. The main objective of this report is to identify every segment of marketing procedure regarding to this company.
General Objective:
The core objective of working on this project adheres to identify the overall recruitment and selection process of Northern air & travel agency Ltd and obtain comprehensive knowledge to understand its underneath strategies.
Specific Objectives:
? Researching on the primary activities of recruitment process including of collection of applications, selecting the short listing, training and development etc.
? Obtaining knowledge of the research and development program undertaken by the company to boost the quality and management of human resources occupied to improve the performance.
? And finally, acquiring real scenario of the total value chain process and making analysis of deviation and required improvement accordingly to prolong the band image.
1.3 Methodology
The study was conducted using the participatory method as I was working as an intern in this company. To know the in-depth information, the topic was discussed with the expert professionals related to the company for several times and other related secondary information.
Data Collection method:
Data have been collected from two sources. These are as under:
? Primary source
? Secondary source
The primary source of data includes the following:
• Face to face conversation with the project manager of Northern air Ltd and director of Northern
This internship report has been made to fulfill the course requirement. This report has been assigned to me by my advisor Md.Salam mia with a view to have an in depth understanding of the topic. I have worked in Northern air Ltd. As an intern and I have got vast opportunity to learn about the recruitment and selection process which is also the major concept of marketing. 1.2 Object of the study
It is the primary project on recruiting and selection process analysis of Northern air Ltd. The main objective of this report is to identify every segment of marketing procedure regarding to this company.
General Objective:
The core objective of working on this project adheres to identify the overall recruitment and selection process of Northern air & travel agency Ltd and obtain comprehensive knowledge to understand its underneath strategies.
Specific Objectives:
? Researching on the primary activities of recruitment process including of collection of applications, selecting the short listing, training and development etc.
? Obtaining knowledge of the research and development program undertaken by the company to boost the quality and management of human resources occupied to improve the performance.
? And finally, acquiring real scenario of the total value chain process and making analysis of deviation and required improvement accordingly to prolong the band image.
1.3 Methodology
The study was conducted using the participatory method as I was working as an intern in this company. To know the in-depth information, the topic was discussed with the expert professionals related to the company for several times and other related secondary information.
Data Collection method:
Data have been collected from two sources. These are as under:
? Primary source
? Secondary source
The primary source of data includes the following:
• Face to face conversation with the project manager of Northern air Ltd and director of Northern