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Toyota - Internal Stakeholders

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Toyota - Internal Stakeholders
Internal Stakeholders
Owners
of Toyota:
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These were the founders of the company who made the major decisions of investing in the automobile industry (i.e. Kiichiro and Risaburo) and significantly influenced Toyota to be the company that it is today.
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When the manufacturing law was passed in Japan (1936), it forced GM and Ford out of the automobile industry.
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Due to reduced competition Kiichiro and Risaburo incorporated the company because the automobile industry was attractive and had higher chances of being profitable.
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Kiichiro was made president of the company and this meant that he had direct influence in terms how to formulate Toyota’s business strategy.
Management:
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Generally management is directly involved with the day-­‐to-­‐day operations of the business. Management’s objective is to ensure that the mission and the visions of the company set by the board are met.
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With Kichiiro as president of the company, the company utilized the engineering skills that were available in the parent company (Toyoda) to determine how to operate cost efficiently and penetrate the market.
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