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The Strategic Role of Human Resources Management in Promoting Corporate Social Responsibility in Business Organisations in Zimbabwe

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The Strategic Role of Human Resources Management in Promoting Corporate Social Responsibility in Business Organisations in Zimbabwe
THE STRATEGIC ROLE OF HUMAN RESOURCES MANAGEMENT IN PROMOTING CORPORATE SOCIAL RESPONSIBILITY IN BUSINESS ORGANISATIONS IN ZIMBABWE

1. InTRODUCTION
This study will critically analyse how industry in Zimbabwe is exploiting the strategic role of Human Resources Management in promoting Corporate Social Responsibility initiatives in order to give their business organizations competitive advantage. This introduction presents a context of the research proposal and helps to clarify how fulfilment of the research aims and objectives will make a contribution to Strategic Human Resources Management (SHRM) theory and practice. To achieve this, the discussion starts with a brief background and purpose of the research study and then it explains the research problem and gives a brief overview of the research objectives and questions. The proposal also includes an overview of the proposed research methodology and outlines the contributions of the study to the science and practice of SHRM. Throughout the proposal an approach to literature review will be demonstrated

2. background and purporse of the study

With the manifest of globalisation there is growing interest in the social dimension of business activities. In this informed millennium the general citizenry are now better informed and their values have evolved; they are increasingly environmentally and socially aware and demand more from business organisations than just the efficient production of gods and services. On their part business organisations have responded to these new social and environmental demands from their stakeholders by implementing Corporate Social Responsibility (CSR) programmes which include all the environmental and social activities that go beyond mere economic interest and deviates from the traditional image of a sector that focuses solely on generating value for its shareholders. Social responsibility can be defined as actions of an organisation to take responsibility for the impacts of

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