References:
1.Crane,A&Peattie,K.(2005).Green marketing: legend, myth, farce or prophesy?,Qualitative Market Research: An International Journal, 8, 357 - 370.
2.Hu,F.X&Wang,Y.B.(2005).An Analysis on the Barriers to Constructing the Green Marketing System of Corporation in China. Hangzhou: Journal of Hangzhou University of Commerce.70-76.
3.Li,R.Q.(2007).Green Marketing: Review of the Related Studies in China.Wuhan:Ecological Economy.32-36.
4.Mathur,L.K.(2000).An Analysis of the Wealth Effects of Green Marketing Strategies.Boston: Journal of Business Research,6,193–200.
5.Peattie,K. (2001). Green Marketing :A Management Trend of Turning Crisis into opportunity. Cardiff: Cardiff University Press.
References: 1.Crane,A&Peattie,K.(2005).Green marketing: legend, myth, farce or prophesy?,Qualitative Market Research: An International Journal, 8, 357 - 370. 2.Hu,F.X&Wang,Y.B.(2005).An Analysis on the Barriers to Constructing the Green Marketing System of Corporation in China. Hangzhou: Journal of Hangzhou University of Commerce.70-76. 3.Li,R.Q.(2007).Green Marketing: Review of the Related Studies in China.Wuhan:Ecological Economy.32-36. 4.Mathur,L.K.(2000).An Analysis of the Wealth Effects of Green Marketing Strategies.Boston: Journal of Business Research,6,193–200. 5.Peattie,K. (2001). Green Marketing :A Management Trend of Turning Crisis into opportunity. Cardiff: Cardiff University Press.
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