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The Marshmallow Test

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The Marshmallow Test
Tina is an intellectually-gifted bartender who struggles to pay her bills. Tina serves martinis to Susan. Susan is no more intelligent than Tina, but Susan is a millionaire.

If not intelligence, then what explains the difference between wealth and financial lack? And what do sticky, gooey marshmallows have to do with it?

In the 1960s, Stanford University psychology researcher Walter Mischel conducted a longitudinal study. Mischel placed marshmallows in front of hungry four-year-old children. He told them they could have one marshmallow now, or if they could wait several minutes, they could have two. Some children quickly grabbed the marshmallow and ate it. Others waited.

Mischel followed the group and found that 14 years later, the children who eagerly devoured the first marshmallow weren't faring as well as the children who had waited for two marshmallows. Years later, the "grabbers" suffered low self-esteem. Teachers and parents viewed these kids as stubborn, prone to envy and easily frustrated. The "wait-for-two-fers" possessed better coping skills; were more socially competent, optimistic, self-assertive, dependable and trustworthy; and scored about 210 points higher on their SATs.

Perhaps the key difference between between financial lack and wealth is not merely hard work or superior intelligence, but the ability to delay gratification.

What can the Marshmallow Test teach you about personal finance?

Avoid looking at marshmallows when you're hungry

During the Marshmallow Test, some successful kids reportedly covered their eyes so they couldn't see the tempting treat. Avoid temptation-- stay away from the mall when you're bored.

Save a marshmallow today and you'll eat well tomorrow

The children who waited for the second marshmallow were rewarded with a 100% return on their first marshmallow. Unleash the power of compounding and you'll be rich when you retire.

Drooling over s'mores? Wipe your chin and wait for the hot goo to cool--

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