The Influence of Organisational Culture Versus National Culture
The Influence Of
Organisational Culture
Versus
National Culture
Within The Global Group of Companies
Author: Paul RB Kelly
Date: 12th March 2004
Course: Organisational Behaviour
Table of Contents:
Executive Summary Page 3
Company Background Page 4
Research Analysis Page 6
Recommendations Page 13
References Page 15
Appendix (Survey questionnaire attached as a separate document)
Executive Summary: Research (1) indicates that national culture has a greater impact on employees than does their organisation 's culture and this report examines both cultures within VOLE Inc. a seventeen month old company with the ambition to establish a worldwide presence within three years. At the moment VOLE is small enough to debate and address these issues but diverse enough with operations across four continents in fourteen countries to already be experiencing the strains of cultural differences, particularly between the Far East where the company has its roots and the recently opened markets of Western Europe and the United States. It will hopefully lead to the formulation of some agreed corporate communication policies as these will become increasingly difficult to put together and implement as global expansion delivers a veritable Tower of Babel to the organisation if it achieves its rapid growth predictions.
Company Background: VOLE Worldwide Inc commenced trading in November 2002 and offers the world 's first managed Voice over Internet Protocol (VOIP) communications network. Providing a videophone package similar to a mobile/cell phone plan, VOLE manages the service which includes provision of a videophone for free use, while the customer just talks. For an affordable flat-price monthly fee, the customer enjoys unlimited video-talk time in addition to full videophone support. The company was founded in Singapore, where the unique VOLGATE software that powers the
Organisational Culture
Versus
National Culture
Within The Global Group of Companies
Author: Paul RB Kelly
Date: 12th March 2004
Course: Organisational Behaviour
Table of Contents:
Executive Summary Page 3
Company Background Page 4
Research Analysis Page 6
Recommendations Page 13
References Page 15
Appendix (Survey questionnaire attached as a separate document)
Executive Summary: Research (1) indicates that national culture has a greater impact on employees than does their organisation 's culture and this report examines both cultures within VOLE Inc. a seventeen month old company with the ambition to establish a worldwide presence within three years. At the moment VOLE is small enough to debate and address these issues but diverse enough with operations across four continents in fourteen countries to already be experiencing the strains of cultural differences, particularly between the Far East where the company has its roots and the recently opened markets of Western Europe and the United States. It will hopefully lead to the formulation of some agreed corporate communication policies as these will become increasingly difficult to put together and implement as global expansion delivers a veritable Tower of Babel to the organisation if it achieves its rapid growth predictions.
Company Background: VOLE Worldwide Inc commenced trading in November 2002 and offers the world 's first managed Voice over Internet Protocol (VOIP) communications network. Providing a videophone package similar to a mobile/cell phone plan, VOLE manages the service which includes provision of a videophone for free use, while the customer just talks. For an affordable flat-price monthly fee, the customer enjoys unlimited video-talk time in addition to full videophone support. The company was founded in Singapore, where the unique VOLGATE software that powers the
References: (1) N.J. Adler 2002 International Dimensions of Organizational Behavior. 4th Ed Ciciinatti, OH: Southwestern pp. 67-69 (2) S.P. Robbins 2002. Prentice Hall Self Assessment Library. Pearson Education Company