The Growth of Microbreweries in Pune
Growth of Micro Breweries in Pune
ACKNOWLEDGEMENT
I Mr Adarsh Mutha studying in Final Year of Bachelor of Hotel Management & Catering Technology at Maharashtra State Institute of Hotel Management & Catering Technology, Pune wish to take this opportunity to complete the research project on “Growth of Micro-Breweries in Pune” as a part of our curriculum.
I thank our Principal Mrs.Moodliyar as well as our Guide Mr.SachinRayrikar for guiding us in the research work.
I would also like to thank Mr.Zakir Brewhouse Manager of “The 1st Brewhouse- Corianthans” and Mr.Manoj Mahajan Brewhouse Manager of “T.J’s Brew Works-Amanora” for giving me a golden chance and continuous support for doing research.
INDEX
Sr.No
Particulars
1
Synopsis
Synopsis
Introduction:
A microbrewery is a brewery which produces a limited amount of beer. A brewpub is a pub or restaurant that brews beer on the premises.
A Brewpub is a ‘theatre of beer’. A theatre in which the product (beer) is the lead and the various elements of the environment (the visible brewing equipment, space design, environment graphics etc.) are the props. Together they weave a fascinating narrative of ‘The Story of Beer’ that will arouse, engage, titillate and ultimately delight the true beer lover like nothing else can. As a concept, a brewpub consists of a small brewery that makes a wide range of delightful handcrafted beers in small batches (there are more than 2000 styles of beers that can be brewed).
Significance of Study:
An analysis of sustainable growth rate could considerably improve an assessment of Strategic Business Unit potential. The sustainable growth rate analysis enabled us to compare a possible growth rate within the brewery industry with a growth rate that firms had achieved. To demonstrate this in more depth, we presented
ACKNOWLEDGEMENT
I Mr Adarsh Mutha studying in Final Year of Bachelor of Hotel Management & Catering Technology at Maharashtra State Institute of Hotel Management & Catering Technology, Pune wish to take this opportunity to complete the research project on “Growth of Micro-Breweries in Pune” as a part of our curriculum.
I thank our Principal Mrs.Moodliyar as well as our Guide Mr.SachinRayrikar for guiding us in the research work.
I would also like to thank Mr.Zakir Brewhouse Manager of “The 1st Brewhouse- Corianthans” and Mr.Manoj Mahajan Brewhouse Manager of “T.J’s Brew Works-Amanora” for giving me a golden chance and continuous support for doing research.
INDEX
Sr.No
Particulars
1
Synopsis
Synopsis
Introduction:
A microbrewery is a brewery which produces a limited amount of beer. A brewpub is a pub or restaurant that brews beer on the premises.
A Brewpub is a ‘theatre of beer’. A theatre in which the product (beer) is the lead and the various elements of the environment (the visible brewing equipment, space design, environment graphics etc.) are the props. Together they weave a fascinating narrative of ‘The Story of Beer’ that will arouse, engage, titillate and ultimately delight the true beer lover like nothing else can. As a concept, a brewpub consists of a small brewery that makes a wide range of delightful handcrafted beers in small batches (there are more than 2000 styles of beers that can be brewed).
Significance of Study:
An analysis of sustainable growth rate could considerably improve an assessment of Strategic Business Unit potential. The sustainable growth rate analysis enabled us to compare a possible growth rate within the brewery industry with a growth rate that firms had achieved. To demonstrate this in more depth, we presented