Preview

The Failed Corporate Culture of Enron

Powerful Essays
Open Document
Open Document
4794 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
The Failed Corporate Culture of Enron
The Failed Corporate Culture of Enron

High risk accounting, inappropriate conflicts of interest, extensive undisclosed off-the-books activity, excessive compensation – these are some of the headings of the report prepared by the U.S. Senate's Permanent Subcommittee on Investigations titled "The Role of the Board of Directors in Enron's Collapse." (Permanent Subcommittee on Investigations, 2002) In February, 2002, Enron's former Chief Executive Officer Jeffery Skilling had testified before members of the Senate Commerce, Science and Transportation Committee that Enron was a financially sound company the day he resigned in August 2001, just months before the company's financial implosion. But the Enron debacle has, as the Houston Chronicle put it, "all the earmarks of classic tragic drama in which hubris causes the fall of the mighty," (Ivanovich, 2002) and, Mr. Skilling's sworn testimony to the contrary, the decisive role that Skilling and the company's other top executives played in the bankruptcy of this $63 billion company now seems incontrovertible. Indeed, from the point of view that the business culture at Enron contributed importantly to the company's demise, the blame for this financial tragedy can be pretty squarely placed on Skilling's shoulders, and the values he promoted among top and mid-level management during his five year stewardship of the company from 1996 to 2001.
What was it about the ethos Skilling created among Enron's employees, particularly upper management, that made, in hindsight, the demise of the company nearly inevitable? Skilling, who in Senate testimony has described the reason for Enron's collapse as a "classic run on the bank," had for years focused on "taking profits now and worrying about the details later," as one former employee claimed. (Fowler, 2002) Whereas former Chief Operating Officer Rich Kinder from 1990 to 1996 had demanded his managers focus on cash flow and meeting earnings targets, another former employee and a



References: Amazing disintegrating firm: The tragedy of one company 's rise and fall. (2001, December 7). The Economist. Retrieved September 24, 2004 from http://www.cfo.com/article.cfm/3002568/c_3036065 Antosh, N Bodily, S. & Bruner, R. (2001, November 19). What Enron did right. Wall Street Journal. Retrieved September 24, 2004 from http://interactive.wsj.com/fr/emailthis/retrieve.cgi?id=SB1006122926482037200.djm Bodily, S Emshwiller, J. R., & Smith, R. (2001, December 5). Corporate veil: Behind Enron 's fall, a culture of secrecy which cost the firm its investors ' trust. The Wall Street Journal, p. A1. Executive stock trades in 2001 [table]. The Houston Chronicle. Retrieved September 24, 2004 from http://images.chron.com/content/news/photos/01/12/08/graphics/popup_stocks.html Financial Accounting Standards Board Fowler, T. (2002, October 20). The Pride and the fall of Enron. The Houston Chronicle, October 20, 2002. Retrieved September 24, 2004 from http://www.chron.com/cs/CDA/story.hts/special/enron/1624822 Ivanovich, D Seba, E. (2004, January 22). Ex-Enron accounting chief is indicted. Reuters New Service. Retrieved September 24, 2004 from http://www.truthout.org/cgi-bin/artman/exec/view.cgi/5/3348 Tiller A

You May Also Find These Documents Helpful

  • Good Essays

    Enron prided themselves on being ''the smartest guys in the room.'' The company was determined to be at the top of the industry. Enron's president and CEO, Jeffrey Skilling, was a man with big ideas. He believed that ''money is the only thing that motivates people.'' He held to Darwin's theory ''survival of the fittest.'' This influenced him to lead Enron in a very competitive and aggressive direction. Skilling identified strongly with the company image; which he wanted to be one of power and influence. He often took company trips; which became an icon due to their dangerous, exciting, and highly perilous nature.…

    • 664 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Enron Case Study

    • 5911 Words
    • 24 Pages

    “A study of Enron before the fall”, US News and World Report on line,; May 8, 2006…

    • 5911 Words
    • 24 Pages
    Powerful Essays
  • Good Essays

    Enron Case Study

    • 971 Words
    • 4 Pages

    This case is about the collapse of Enron Corporation who at the height of their career was named by Fortune magazine as the most innovative company in America and was ranked seventh on the Fortune 500. At the topmost point of the company Enron employed 19,000 people and retained annual revenues in surplus of $100 billion dollars. Enron was formed in 1985 through a merger of Houston Natural Gas and InterNorth of Omaha, Nebraska; the company’s core business was distributing natural gas to utilities. Through a series of legislative actions at both the federal and state levels many restrictions were removed that now allowed energy producers to complete freely, buy and sell at market prices, and use other’s distribution networks.…

    • 971 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Case Study Enron Scandal

    • 5627 Words
    • 23 Pages

    Once upon a time, there was a gleaming headquarters office tower in Houston, with a giant Tilted ―E‖ in front, slowly revolving in the Texas sun. Enron‘s suggested to Chinese feng shui practitioner Meihwa Lin a model of instability, which was perhaps an omen of things to come. The Enron Corporation, which once ranked among the top Fortune 500 companies, collapsed in 2001 under a mountain of debt that had been concealed through a complex scheme of offbalance –sheet partnership. Forced to declare bankruptcy, the energy firm laid off four thousand employees; thousand more lost their retirement saving, which had been invested in Enron stock. The company‘s shareholders lost tens of billions of dollars after the stock price plummeted. The scandal surrounding Enron‘s demise engendered a global loss of confidence in corporate integrity that continues to plague markets, and eventually it triggered though new scrutiny of financial reporting practices. To understand what went wrong, we‘ll examine the history, culture, and major players in the Enron scandal . ENRON’S HISTORY The Enron Corporation was created out of the merger of two major gas pipeline companies in 1985. Through its subsidiaries and numerous affiliates, the company provided products and services related to natural gas, electricity, and communications for its wholesale and retail customer. Enron transported natural gas through pipelines to customer all over the United States. It generated, transmitted, and distributed electricity to the northwestern United States, and marketed natural gas, electricity, and other commodities globally. It was also involved in the development, construction, and operation of power plants, pipelines, and other energy-related projects all over the world, including the delivery and management of energy to retail customers in both the industrial and commercial business sectors. Throughout the 1990s, Chair Ken Lay, chief executive…

    • 5627 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    This case study is extracted mainly from two major novels titled “What went wrong at Enron” by Fusaro P.C. and Miller R.M. and “The unshredded truth from an Enron insider” by Brian Cruver.…

    • 2840 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    Enron & Its Kpi

    • 509 Words
    • 2 Pages

    References: THOMAS, C. W. (April 2002). The rise and fall of Enron. Retrieved from http://www.journalofaccountancy.com/Issues/2002/Apr/TheRiseAndFallOfEnron.htm…

    • 509 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Enron Case Study

    • 2596 Words
    • 11 Pages

    Enron, once known as the worldwide leader in energy trading, began as a natural gas pipeline company. “At its peak, Enron brokered up to 20 percent of America’s energy transactions. These included basic contracts to deliver natural gas from wells to pipelines for distribution to homes, contracts for the purchase of electrical power facility out port, and more complex financial contracts, which allowed power companies to manage price and market risk” (Ackman).…

    • 2596 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    business ethics

    • 3494 Words
    • 14 Pages

    Enron’s dishonesty and misleading business ethics unfolded when a Fortune article made people wonder whether Enron’s stock was overpriced. Enron’s executives were later charged with fraud, money laundering and conspiracy. Other companies, such as Arthur Anderson, Citigroup, and Merrill Lynch, also played roles in Enron’s scandal…

    • 3494 Words
    • 14 Pages
    Powerful Essays
  • Best Essays

    Former Enron Chief Financial Officer Andrew S. Fastow Indicted For Fraud, Money Laundering, Conspiracy. (2002, October 31). Retrieved June 23, 2015, from http://www.justice.gov/archive/opa/pr/2002/October/02_crm_627.htm…

    • 2032 Words
    • 5 Pages
    Best Essays
  • Good Essays

    Enron and Parmalat

    • 987 Words
    • 4 Pages

    Although Enron was the biggest natural gas company in the country by 1992, there was problems to come regarding the Enron’s trading division was not being able to make profit. To make problems worse, Andrew Fastow, the former Chief Financial Officer of the company, created ‘’separate business entities that were not reflected in the main company´s financial statements. Despite auditing Enron´s books, Arthur Andersen did not disclose this fact to investors at the time’’, hence initiating the very downfall of the once successful company; allegedly only to its façade. (Jason Reeher, n.d.)…

    • 987 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Comm101 Tutorial1

    • 852 Words
    • 3 Pages

    Company leaders used insider information and traded millions of dollars in company stock, borrowed from subsidiaries with no intent to repay the loans (Wilke, 2002) , and avoiding federal taxes even though some of its subsidiaries, like Portland General Electric, collected tax payment from customers (Manning & Hll, 2002). Such behaviors of moral failure at the top and irresponsible behaviors led to the collapse of Enron. The unethical behavior of Enron’s leaders appears to be the product of both individual and situational factors. Greed was the primary motivator of both managers and their subordinates at Enron (Cruver, 2002). Optimistic earnings reports, hidden losses and other tactics were all designed to keep the stock price artificially high. Lofty stock values justified generous salaries and perks, deflected unwanted scrutiny, and allowed insiders to profit from their stock options. Greed was not limited to top Enron executives, however. Meeting earnings targets triggered large bonuses for managers throughout the firm, bonuses that were…

    • 852 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    A2. As discussed above the foundation of the Enron Code of Ethics were Respect, Integrity, Communication, and Excellence; of these, the senior leadership – Ken Lay, Jeff Skilling, and Andrew Fastow – collectively managed to find a way to undermine all of these. There was a practice within Enron of ensuring many individuals were unable to see the “big picture” due to a vast…

    • 484 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Enron Case Study

    • 1880 Words
    • 8 Pages

    Enron was one of the world’s leading energy traders born from deregulation of these markets in certain US states. It rapidly grew and the world followed suit. It was nominated ‘World’s Most Innovative Large Corporation’ six years in row and valued at 64 times its earnings and 6 times its book value. It had one of the highest paid CEOs in the world in 2000. It led an aggressive and apparently effective expansion model from its creation in 1985, as an interstate pipeline operator based in Houston, until secret cracks split wide open and the corporation was engulfed in a dramatic implosion. The climb to greatness took all of fourteen years, its fall was brief and brutal. On 02 December 2001, Enron filed for bankruptcy.…

    • 1880 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Collapse of Enron

    • 4172 Words
    • 17 Pages

    "The secret of success is honesty and fair dealing," Mark Twain, once said. "If you can fake these, you 've got it made."…

    • 4172 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    Enron Case Study Summary

    • 969 Words
    • 4 Pages

    One of the aspects that struck me was the vision of the top management. Enron was in the business of energy, but Kenneth Lay built management team of MBAs, not individuals specialized in gas and energy field. My view is that top management has to have a clear vision. It seemed that Kenneth Lay vision of the company was distorted. Enron transformed from an energy company into an investment company. Hence, the management team was comprised of traders and investment bankers who had very little knowledge of the energy business. As the business model of Enron changed so did the corporate culture. The culture was “Get it done. Get it done now. Reap the rewards.” The new business was the buying and selling of commodities. The employees were rewarded for business deals regardless of long-term consequences. I feel this kind of reward system is not beneficial to companies; it is very short-term view of business. Moreover, analysts were derided when they asked questions about the earnings-report. These actions points that the corporate culture was of Enron was disruptive.…

    • 969 Words
    • 4 Pages
    Good Essays