system analysis and design
CHAPTER I
INTRODUCTION
Dominating the highways and streets nowadays as the commuter’s means of land transportation are motorcycles. From personal mobility to business and industry usage, motorcycles are widely used because of their affordability in both acquisition and maintenance added with ease of use and convenience compared to other vehicles. With the escalating prices of gasoline, motorcycles are becoming the ideal means of transportation for many.
Because of this, motorcycle dealership industry had become a means of revenue for a lot of establishments. The rise of motorcycle manufacturers and distributors has faced an uphill climb in the market thus making the competitions rough between these companies. Companies in this industry can either sell new and slightly used motorcycles. They also produce innovative designs and features, offer repair services, parts, and accessories. No major companies dominate the industry; most have a single retail outlet.
In the Philippines, amateur motorcycle dealers have to compete with internationally known distributors equally. Thus, it is imperative for these companies to give their selves an edge over their competitors. One of the most effective marketing strategies to be used is to incorporate technology into the company and use it for their advantage.
This has been one of efforts of Visminda Motorcycle Distributors, Inc (VMDI) - Butuan City, that the company might be able to use technology as an advantage, rather than as a block. The company has been in the business since 1990’s, and although they are situated in the middle of the city’s business district, it has still been a tough fight to stay as one of the recognized motorcycle distributors in Butuan City. As of now, they are still using manual methods in terms of their billing process and management of customers’ files as well as their company’s documents. Their marketing transactions entails a long and tedious process from application, verification, and
INTRODUCTION
Dominating the highways and streets nowadays as the commuter’s means of land transportation are motorcycles. From personal mobility to business and industry usage, motorcycles are widely used because of their affordability in both acquisition and maintenance added with ease of use and convenience compared to other vehicles. With the escalating prices of gasoline, motorcycles are becoming the ideal means of transportation for many.
Because of this, motorcycle dealership industry had become a means of revenue for a lot of establishments. The rise of motorcycle manufacturers and distributors has faced an uphill climb in the market thus making the competitions rough between these companies. Companies in this industry can either sell new and slightly used motorcycles. They also produce innovative designs and features, offer repair services, parts, and accessories. No major companies dominate the industry; most have a single retail outlet.
In the Philippines, amateur motorcycle dealers have to compete with internationally known distributors equally. Thus, it is imperative for these companies to give their selves an edge over their competitors. One of the most effective marketing strategies to be used is to incorporate technology into the company and use it for their advantage.
This has been one of efforts of Visminda Motorcycle Distributors, Inc (VMDI) - Butuan City, that the company might be able to use technology as an advantage, rather than as a block. The company has been in the business since 1990’s, and although they are situated in the middle of the city’s business district, it has still been a tough fight to stay as one of the recognized motorcycle distributors in Butuan City. As of now, they are still using manual methods in terms of their billing process and management of customers’ files as well as their company’s documents. Their marketing transactions entails a long and tedious process from application, verification, and