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Swot Analysis Of Williams Sonoma

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Swot Analysis Of Williams Sonoma
Williams Sonoma has a great future ahead of it because it is equipped with the best retail strategy, it offers great products as well as a complete customer service and on top of that it has many opportunities to seize. If I were CEO of Williams Sonoma I would capitalize on new partnerships with culinary schools such as the Cordon Bleu or The American Culinary Institute and offer them 20% discounts in order to reach a younger demographics. I would also push for a more aggressive marketing strategy of Williams Sonoma cookbooks as well as classes to create an awareness for the need of our products. As for the marriage gift registry, I would implement an up to 40% discount on big purchases to increase my brand loyalty for future purchases. Lastly,
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