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Sustainable Operations Strategy

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Sustainable Operations Strategy
1. Explore through the literature the concept of (Business) sustainability and explain it briefly. Also using references on Operations Strategy describe what sustainability in operations strategy means.
Answer:
Traditional cost management models tend to only focus on production costs, whilst ignore product's cost of design, development and customers using. In other words, the business concern visible costs and ignore intangible costs that means the destruction of the surrounding environment such as the cost of social responsibility during production the process. Thus, enterprises want to win the competition, they must change the traditional model of cost management and maintain the lowest cost in the life cycle of product. A broader perspective of product life cycle cost which includes social responsibility cost should be a part of business operations strategy or should be a part of business sustainability strategy.
Business sustainability is a business approach have policies of environmental and human rights which means the business creates long-term shareholder value from no negative influence opportunities and managing risks on global or local society, environment, community and economy [3]. Smukowski [2] claimed that the concept of business sustainability is a prior plan of the long-term viability and optimizing resource needs, reducing environmental, energy or social impacts which will not damage the profitability of business. It can be summary from above that sustainable business means the enterprise consider not only financial factors, but also more comprehensive concern the impact of environmental and resource efficiency. 2. Discuss what "Sustainability" means to Wal-Mart, Wal-Mart China, and Wal-Mart China's current and potential customers. What would you see to be a balanced definition of sustainability for the business?
Answer:
Wal-Mart
In order to run business sustainability, Wal-mart combined value and service concepts of innovative

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