Preview

Supply Chain System of IKEA

Good Essays
Open Document
Open Document
5410 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Supply Chain System of IKEA
| Supply chain system of IKEA | SCM TERM PAPER | | Annika Albuquerque | [Pick the date] |

|

Contents INTRODUCTION 3 BACKGROUND NOTE 4 MANAGING SUPPLY CHAIN 7 SUPPLY CHAIN PLANNING 8 SUPPLIER RELATIONSHIP MANAGEMENT 9 WAREHOUSE MANAGEMENT 11 STORE DESIGN 12 THE ROAD AHEAD 14 Exhibit I 15 Note on IKEA Way of Purchasing Home Furnishings (IWAY) 15 Social & Working Conditions 15 Environment and Forestry: Suppliers must agree to: 15 IWAY Implementation: 15 Support and Monitoring: 15 Exhibit II 16 HOLISTIC VIEW OF IKEA 17 ORGANIZATION STRUCTURE AT IKEA 17 References and Suggested Readings: 18

IKEA’S COST EFFICIENT SUPPLY CHAIN

On January 01,2009, Modern Material Handling announced that IKEA (IKEA), world’s largest furniture retailer4, had won the Modern s Productivity Achievement Award5 for the Warehousing/Distribution segment for the year 2008-09.Founded in 1943, in Sweden, IKEA focused on offering a wide range of good quality, stylish, well-designed, and functional furniture at a low cost so that more people could afford it. IKEA kept cost reduction at the center of any decision making. It made efforts to improve its internal supply chain processes like packaging, warehousing, and transportation which contributed to its cost cutting objective. Its most differentiating factor was its flat packaging system which had significantly improved its operational efficacy

INTRODUCTION
On January 01, 2009, Modern Material Handling announced that IKEA Group3 (IKEA), world s largest furniture retailer4, had won the Modern s Productivity Achievement Award for the Warehousing/Distribution segment for the year 2008-09. Founded in 1943, in Sweden, IKEA focused on offering a wide range of good quality, stylish, well-designed, and functional furniture at a low cost so that



References: 5. Optimizing Outdoor Logistics, www.logisticsit.com, May 03, 2006. 6. Bob Terbilcock, IKEA Thinks Global Acts Local, Modern Materials Handling, February 01, 2008. 7 1. Jason Jennings, Less is More: How Great Companies Improve Productivity without Layoffs, Portfolio Trade, December 30, 2003.

You May Also Find These Documents Helpful

  • Powerful Essays

    Ingvar Kamprad founded IKEA in the early 1950s and served as CEO until 1986. By the mid-1990s the company was the world’s largest specialized furniture retailer. Kamprad broke the mold of the traditional furniture maker and went outside of the Swedish furniture cartel. He built relationships with outside suppliers and forged a unique business model featuring exhibition retail displays highlighting a broad range of functional, affordable well-designed home furnishings that customers could purchase in flat packages to take home and assemble themselves. Kamprad established IKEA’s mission “to create a better everyday life for the many people” and executed that mission through a strategy of selling affordable, high-quality furniture to mass market consumers.…

    • 2458 Words
    • 7 Pages
    Powerful Essays
  • Best Essays

    Ethical Issue Ikea

    • 2993 Words
    • 12 Pages

    IKEA is a Swedish company producing home furnishing products at low prices to make them affordable to people. The company was founded in 1943 by Ingvar Kamprad and kept growing tremendously from 2 stores in 1964 to 114 stores in 1994 to 285 stores in 2008 in 36 countries with an additional 26 stores to be opened in 2009 welcoming a total of 522 million visitors. IKEA’s success story is the result of its founders opening store in 1951 to allow customers to inspect products before buying them, using a catalog to tempt people to visit an exhibition. Its key feature of providing self-assembled furniture starting from 1953 significantly cut transport and storage costs. In 1956, IKEA began testing the concept of flat pack to reduce costs through lowered storage space requirements, reduced transportation expenses, decreased transportation damage and reductions in labor costs.…

    • 2993 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Professor

    • 6347 Words
    • 26 Pages

    On January 01, 2009, Modern Material Handling announced that IKEA Group3 (IKEA), world‟s largest furniture retailer4, had won the Modern‟s Productivity Achievement Award5 for the Warehousing/Distribution segment for the year 2008-09. Founded in 1943, in Sweden, IKEA focused on offering a wide range of good quality, stylish, well-designed, and functional furniture at a low cost so that more people could afford it. IKEA kept cost reduction at the center of any decision making. It made efforts to improve its internal supply chain processes like packaging, warehousing, and transportation which contributed to its cost cutting objective. Its most differentiating factor was its flat packaging system which had significantly improved its operational efficacy. IKEA was ranked 35th in the list of the top 100 brands by Business Week6 for the year 2008-09. The company‟s brand value was estimated to be US$ 10.9 billion in 2008. For the financial year 2008, IKEA registered sales of US$ 28.8 billion. According to industry experts, IKEA‟s supply chain management was the key factor for the success of the company. The company considered factors like carriers used for transportation and pallets used in warehouses to base its decisions like furniture design and packaging. As a result, IKEA was managing its costs better than its competitors and was able to offer products at 30% lower costs. IKEA maintained a long-term relationship with its suppliers and assisted them in improving their processes so that it would help in cutting costs further. The company did not offer free…

    • 6347 Words
    • 26 Pages
    Powerful Essays
  • Satisfactory Essays

    IKEA case study

    • 440 Words
    • 2 Pages

    IKEA’s view of value creation and delivery assists customer loyalty by creating a strong brand culture. Nowadays, people are becoming brand conscious thus helps IKEA in retaining more customers. The company is customer oriented which make its products based on consumer needs. IKEA sells stylish furniture at such a low price that is really affordable and more people buys it, which in turn increases sales and customer loyalty. Customer loyalty is all about attracting the right customer, getting them to buy, buy often, buy in higher quantities and bring you even more customers. IKEA started as a pure Scandinavian furniture seller with a standard product but latter on get mixed with local culture of country and life style as in case of China. In addition, convenience of going to IKEA stores is another contributing factor to customer loyalty. The stores are near to public transport places and shoppers view furniture on the main floor in scores of realistic settings arranged throughout the cavernous showrooms (Wild et. al., 2007). IKEA has started a home delivery service and assembly service to make it more convenient for the customers. Not only this people who are very busy in life and cannot go to the brick store, they can also order through World Wide Web for the furniture and IKEA will deliver it to their doorstep (IKEA, 2012). Also, the company started additional services such as food outlets, food market and Kid’s corner to entertain its customers who comes for shopping.…

    • 440 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    From its low cost structure to its corporate culture (“The IKEA Way”) to the do-it-yourself approach (replete with measuring tapes, paper, and pencils available in-store) plus its strong brand image (representative of high quality, low-cost ,trendy, modern and fashionable furniture), the added amenities it provides (carracks, childcare, restaurants, design consultants), and its strong focus on sustainability (from product design to disposal) IKEA is well able to avail itself of current market opportunities (the weak state of the U.S. economy, demand for convenience, sustainability issues) to leverage its competitive advantages.…

    • 1456 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Ikea Case Writeup

    • 535 Words
    • 3 Pages

    IKEA’s process for developing a new product includes five steps. (1) Pick a price, (2) choose a manufacture, (3) design the product, (4) ship it, and (5) sell it. IKEA’s low price priority starts at the early stages of developing a new product. Cross-functional teams contribute their knowledge discussing design, materials, and suitable suppliers. IKEA maintains long-term relationships with its suppliers and works in tandem during the design phase to introduce new efficiencies during production that are cost effective. Trust is built and maintained and IKEA ensures that strict adherence to international human labor laws and regulations are followed by all members of its subsidiary. IKEA also claims to be environmentally aware. Knowing a products price point and manufacturer, an internal designer for IKEA submits a design for production. In an effort to pass savings to its customer IKEA “strives to deliver the right number of goods to the right stores at the right time…[making] sure deliveries are efficient.” Part of this process is shipping their products flat. Their products come to store disassembled. Flat packaging maximizes the space inside shipping containers and lowers the cost of shipping significantly. Lastly, in-store displays are important. Lavishly designed model homes guide customers definitively through the store on their way to great purchases.…

    • 535 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Case Study

    • 363 Words
    • 2 Pages

    IKEA established itself as the largest furniture retailer in Sweden by the early 1970s by reinventing the wheel of furniture manufacturing at that time. Majority of furniture manufacturers in Sweden produced expensive products with designs that were basic or passed down generation to generation, additionally other manufacturers stores where located in downtown crowded areas. IKEA’s strategies which consisted of low cost low priced furniture, bold intricate designs, self-assembly, and stores located in open rural areas all contributed to them becoming the largest furniture retailer in Sweden.…

    • 363 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Ikea pestle

    • 3360 Words
    • 14 Pages

    This paper looks at IKEA, one of the global leading furniture retailers and a very…

    • 3360 Words
    • 14 Pages
    Powerful Essays
  • Better Essays

    Ikea Business Strategy

    • 2627 Words
    • 11 Pages

    Firstly, IKEA sells good designed furniture at low prices. But how can IKEA make its product good design and lower its production cost? IKEA has a group of good designers in Sweden. They are responsible for product design and innovation. In order to lower the cost, other members work hand in hand in house production team to indentify the appropriate materials and the least cost suppliers. IKEA works overtime to find the right manufacturer for the right product. It has a big network of suppliers over the world and keeps in good relationship. As primary activities, inbound logistics (e.g., materials handling, warehousing, and inventory control) and outbound logistics (e.g., collecting, storing, and distributing products to customers) often account for significant portions of total cost to produce furniture. Research suggests that having a competitive advantage…

    • 2627 Words
    • 11 Pages
    Better Essays
  • Satisfactory Essays

    IKEA is a Swedish-owned global business founded in 1943. The business generates annual revenues of 27 billion euros and employs 139,000 people in 298 stores and 26 countries. The values and design philosophy of the founder continue to underpin the brand. These values might be summed up as frugal, democratic, environmentally aware, and design oriented. IKEA has become synonymous with Swedish lifestyle. The stores are virtually identical across the globe and sell a range of globally sourced flat-packed furniture products as well as a range of related furnishings for the home—the stores offer customers a Swedish experience by incorporating restaurants and a variety of customer services intended to simplify the shopping process (e.g., childcare). What is interesting about IKEA is that customers have become a significant part of the value creating process—customers play a key role in terms of logistics and in production. By performing the assembly of the flat-packed furniture, customers complete the final stages in the production process. In terms of logistics, the customer “moves” goods from warehouse-style storage through the checkout, and then transports the goods home. The trade-off for the consumer is lower prices and immediate gratification—furniture is typically sold using just in time (JIT) inventory management, which means that once a customer has placed an order, the furniture then goes into production and is delivered to the customer’s home some 3–4 months later.…

    • 765 Words
    • 3 Pages
    Satisfactory Essays
  • Best Essays

    * "Facts and Figures 2012." IKEA.com. Inter IKEA Systems B.V, Visited on the 28th June 2013.…

    • 3272 Words
    • 14 Pages
    Best Essays
  • Best Essays

    Ikea Business Strategy

    • 1565 Words
    • 7 Pages

    Ikea is not only a furnishings market brand, but also a furniture brand. Through a series of operations, in people 's eyes, Ikea is not simply a purchase house ware places, it represents a way of life. In our mind, Ikea 's success not only depends on its integration of the trade, logistics, but it used to integrate the core idea of trade, logistics-lifestyle (Margonelli, Lisa 2002). As we said before: using Ikea’s products is just like eating McDonald 's, drinking starbucks coffee, becoming a symbol of a lifestyle.…

    • 1565 Words
    • 7 Pages
    Best Essays
  • Powerful Essays

    Ikea Swot Analysis

    • 1074 Words
    • 5 Pages

    IKEA’s products are delivered directly from supplier to different stores because this is the cheapest way for distribution. Furthermore, it can decrease the transportation distance and lower carbon release. In term of process, the goods do not transport to distribution center because it can be directly to stores. This process is very efficiency and special one. So, they can save the cost of one time transport.…

    • 1074 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    IKEA which may be the world’s most successful global retail has grown into a global cult brand with 230 stores in 33 countries that host 410 million shoppers. To achieve global success, IKEA took some actions, for example, in order to avoid the costs associated with shipping the product all over the world. IKEA works with suppliers in each of the company’s big market and IKEA had to adapt it offerings to the tastes and preference of consumers in different countries. Besides, globalization of market and production are also an important factors of IKEA’s achievement.…

    • 435 Words
    • 13 Pages
    Satisfactory Essays
  • Powerful Essays

    The subsequent history shows that over six decades IKEA went from the woods of Southern Sweden to being a leading furniture retailer giant in the world (Inter IKEA Systems B.V., 1999 – 2011).…

    • 2707 Words
    • 11 Pages
    Powerful Essays