Summer Internship Report on Madura Garments
Project Report
On
Improving Service Level for Institutional Sales
SUBMITTED FOR THE PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN INDUSTRIAL MANAGEMENT (PGDIM)
By
Puneet Verma
Roll No. 105
PGDIM – 18
Under the guidance of
[pic]
National Institute of Industrial Engineering (NITIE), Vihar Lake, P.O. NITIE, Mumbai 400 087
Date of Submission: _ _ _ _ _ _ _
Certificate of Supervision
This is to certify that Puneet Verma, student of PGDIM, Batch No. 18 has successfully completed the project titled –
“Improving Service Level for Institutional Sales”,
under the guidance of Mrs. Sadhana Ghosh (NITIE) from 11th Jan 2013 to 15th March 2013.
Based on the professional work done by him, this report is being submitted for the partial fulfillment of Post-Graduation Diploma in Industrial Management at NITIE, Mumbai
Signature Faculty Guide
Acknowledgement
I wish to extend my sincere and heartfelt gratitude to my guide Mrs. Sadhana Ghosh(Professor, NITIE), whose Guidance and help constantly helped and motivated me during the entire tenure of the project. I am able to say with conviction that I have immensely benefited.
Puneet Verma
PGDIM-18
Executive Summary
The apparel companies cater to various channels such as Department Stores, Trade, Organized Retail etc. Institutional Sales is a nascent business channel that caters to the demand from Institutional customers i.e organizations. Sales to this channel are generally in the form of bulk orders at volume discounts. For example, a pharmaceutical company orders through this channel for gifting shirt to doctors. The majority of the business of apparel organizations comes in through Trade and Department store channels. Orders for those channels come in during the Trade shows held twice a year
On
Improving Service Level for Institutional Sales
SUBMITTED FOR THE PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN INDUSTRIAL MANAGEMENT (PGDIM)
By
Puneet Verma
Roll No. 105
PGDIM – 18
Under the guidance of
[pic]
National Institute of Industrial Engineering (NITIE), Vihar Lake, P.O. NITIE, Mumbai 400 087
Date of Submission: _ _ _ _ _ _ _
Certificate of Supervision
This is to certify that Puneet Verma, student of PGDIM, Batch No. 18 has successfully completed the project titled –
“Improving Service Level for Institutional Sales”,
under the guidance of Mrs. Sadhana Ghosh (NITIE) from 11th Jan 2013 to 15th March 2013.
Based on the professional work done by him, this report is being submitted for the partial fulfillment of Post-Graduation Diploma in Industrial Management at NITIE, Mumbai
Signature Faculty Guide
Acknowledgement
I wish to extend my sincere and heartfelt gratitude to my guide Mrs. Sadhana Ghosh(Professor, NITIE), whose Guidance and help constantly helped and motivated me during the entire tenure of the project. I am able to say with conviction that I have immensely benefited.
Puneet Verma
PGDIM-18
Executive Summary
The apparel companies cater to various channels such as Department Stores, Trade, Organized Retail etc. Institutional Sales is a nascent business channel that caters to the demand from Institutional customers i.e organizations. Sales to this channel are generally in the form of bulk orders at volume discounts. For example, a pharmaceutical company orders through this channel for gifting shirt to doctors. The majority of the business of apparel organizations comes in through Trade and Department store channels. Orders for those channels come in during the Trade shows held twice a year