Strategic Plan
I. Executive Summary
II. Mission Statement
If no mission statement is given in the case, you will need to develop one in the recommendation section.
If a mission statement is given in the case, and you agree with it, you need to restate it in this section.
Any changes you recommend to the mission statement will be put in the recommendation section.
III. Strategic Problems
List in an outline/numeric form the three or four strategic problems in the case. Be concise and to the point. Do not confuse weaknesses with strategic problems.
IV. Strategic Objectives
Please list in outline/numeric form the strategic objectives ought to address the strategic problems you have listed. Remember objectives need to be quantifiable with a time line.
V. External Audit
Industry analysis (Five Forces Model)
Opportunities and Threats (EFE Matrix)
VI. Internal Audit
Financial analysis (Current ratio, Acid test ratio, Debt/equity ratio, ROI, Inventory turnover, A/R turnover, and any other ratio you feel important to discus – conduct a trend analysis and compare to industry averages and discuss implications of the ratios; no recommendations are to be put in this section, only the implications)
Strengths and Weaknesses (IFE Matrix)
VII. Strategic Analysis and Choice
Apply the BCG Matrix and the Grand Strategy Selection Matrix. (make sure that you divide the company along the portfolio of products/services when you are using these strategic management tools)
Discuss the advantages and disadvantages of four alternative strategies that the company could pursue.
Conduct a QSPM to support your choice of the strategy to pursue.
VIII. Recommended Strategy
Discuss the rationale for the recommended strategy.
IX. Implementation Steps
Use the SWOT Matrix and any other tools to develop the 8 to 12 action steps to help in the implementation process.
X. ProForma Analysis of your Recommendation
Please develop a three-year income statement that will
II. Mission Statement
If no mission statement is given in the case, you will need to develop one in the recommendation section.
If a mission statement is given in the case, and you agree with it, you need to restate it in this section.
Any changes you recommend to the mission statement will be put in the recommendation section.
III. Strategic Problems
List in an outline/numeric form the three or four strategic problems in the case. Be concise and to the point. Do not confuse weaknesses with strategic problems.
IV. Strategic Objectives
Please list in outline/numeric form the strategic objectives ought to address the strategic problems you have listed. Remember objectives need to be quantifiable with a time line.
V. External Audit
Industry analysis (Five Forces Model)
Opportunities and Threats (EFE Matrix)
VI. Internal Audit
Financial analysis (Current ratio, Acid test ratio, Debt/equity ratio, ROI, Inventory turnover, A/R turnover, and any other ratio you feel important to discus – conduct a trend analysis and compare to industry averages and discuss implications of the ratios; no recommendations are to be put in this section, only the implications)
Strengths and Weaknesses (IFE Matrix)
VII. Strategic Analysis and Choice
Apply the BCG Matrix and the Grand Strategy Selection Matrix. (make sure that you divide the company along the portfolio of products/services when you are using these strategic management tools)
Discuss the advantages and disadvantages of four alternative strategies that the company could pursue.
Conduct a QSPM to support your choice of the strategy to pursue.
VIII. Recommended Strategy
Discuss the rationale for the recommended strategy.
IX. Implementation Steps
Use the SWOT Matrix and any other tools to develop the 8 to 12 action steps to help in the implementation process.
X. ProForma Analysis of your Recommendation
Please develop a three-year income statement that will