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Southwest Airlines Promoting Diversity

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Southwest Airlines Promoting Diversity
Southwest Airlines believes that by treating its employees with respect and care, a positive environment will be created and customers will be more satisfied. Southwest Airlines is a leader in promoting diversity, both in hiring diversity candidates and building a sense of inclusion for all. There are many company events that celebrate diversity such as Gay pride week and involvement with Women in Aviation, WIA, and OBAP, the Organization of Black Airline Pilots. Through their involvement with these organizations, Southwest is showing its support for minorities. This is a very effective strategy because it makes employees feel more comfortable at work. Also, by sponsoring these events, they can show the public that everyone is welcome and boost sales. …show more content…
Southwest Airlines mission statement states that their company is “dedicated to highest quality of customer service delivered with a sense of warmth, friendliness, individual pride, and company
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