Social Media Assignment
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Company Overview
About Trader Horn
Trader Horn is a company that is deeply rooted in the recent history of western Pennsylvania, specifically in the Butler and North Hills areas. The business, initially opened under the name “Warehouse Sales,” was founded in 1958 by Butler, Pennsylvania native Robert Greenberger with the intention of it being the area’s first “Original Idea Discount Store.” Over the next decade, the original store, which was primarily a feed supply outlet, achieved great success and became a favorite among local residents. It is still in operation in the Prospect area.
In 1973, Greenberger decided expand his business to include a second store located in the Greater Butler Mart and call it Trader Horn, named after a book published in 1927. The third store, located in Penn Township, opened in 1978. From there, the company expanded to the North Hills area of Pittsburgh, Eau Claire, Grove City, Ellwood City, Kittanning and Clarion. The chain offers a simple, no frills approach to selling a large inventory of plumbing, hardware, electrical, automotive supplies, paint, sporting goods, lawn and garden supplies, small appliances, pet and cleaning supplies, home-related products, snacks and popular food items.
Trader Horn Mission Statement
Trader Horn is dedicated to supplying customers from across the western Pennsylvania area with a vast inventory of quality, low-priced items that can be used to fit any need. This commitment to exceptional service is why so many customers have declared Trader Horn as “My Favorite Store.”
Trader Horn: Sporting Goods
By offering services including providing hunting and fishing licenses, supplying a variety of ammunition and stocking an impressive selection of hunting and fishing supplies, Trader Horn hopes to provide its customers with everything they may need for any outdoor adventure.
Trader Horn: Lawn and Garden
Whether it is time to start a gardening project or decorate for the holidays,
Company Overview
About Trader Horn
Trader Horn is a company that is deeply rooted in the recent history of western Pennsylvania, specifically in the Butler and North Hills areas. The business, initially opened under the name “Warehouse Sales,” was founded in 1958 by Butler, Pennsylvania native Robert Greenberger with the intention of it being the area’s first “Original Idea Discount Store.” Over the next decade, the original store, which was primarily a feed supply outlet, achieved great success and became a favorite among local residents. It is still in operation in the Prospect area.
In 1973, Greenberger decided expand his business to include a second store located in the Greater Butler Mart and call it Trader Horn, named after a book published in 1927. The third store, located in Penn Township, opened in 1978. From there, the company expanded to the North Hills area of Pittsburgh, Eau Claire, Grove City, Ellwood City, Kittanning and Clarion. The chain offers a simple, no frills approach to selling a large inventory of plumbing, hardware, electrical, automotive supplies, paint, sporting goods, lawn and garden supplies, small appliances, pet and cleaning supplies, home-related products, snacks and popular food items.
Trader Horn Mission Statement
Trader Horn is dedicated to supplying customers from across the western Pennsylvania area with a vast inventory of quality, low-priced items that can be used to fit any need. This commitment to exceptional service is why so many customers have declared Trader Horn as “My Favorite Store.”
Trader Horn: Sporting Goods
By offering services including providing hunting and fishing licenses, supplying a variety of ammunition and stocking an impressive selection of hunting and fishing supplies, Trader Horn hopes to provide its customers with everything they may need for any outdoor adventure.
Trader Horn: Lawn and Garden
Whether it is time to start a gardening project or decorate for the holidays,
Links: As of December 9, 2012 | * Primary purpose is to advertise products creatively and to encourage active customer participation * Updated with new photos monthly * Includes pictures of projects to inspire customers * Created in October 2011 | YouTube Time: January 1, 2013—January 31, 2013 In order for the Trader Horn website to appear as more professional and comparable the websites of its competitors, four components of the current website must be altered: Step 2: The Official Facebook Page Time: February 1, 2013—February 28, 2013