Semiotic Analysis Of It's A Jungle Out There By Mcqueen
Semiotic analysis
McQueen
Within McQueen’s 1997’s A/W collection, It’s a Jungle Out There he based his design work on the Thomson’s gazelle, found in East Africa. The collection used many animal skins, and featured this brown fur jacket with horns protruding from the shoulders. McQueen used this to symbolize the relationship between animals and humans. With this jacket McQueen uses the horns as a signifier signifying power, freedom as well as survival
Using this on female models signified power and strength thus giving them empowerment, which was one of his signifiers. With usage of the fierce makeup techniques, the female form appears formidable and mighty. The symbolism of the horns used suggests power and the ability to defend
McQueen
Within McQueen’s 1997’s A/W collection, It’s a Jungle Out There he based his design work on the Thomson’s gazelle, found in East Africa. The collection used many animal skins, and featured this brown fur jacket with horns protruding from the shoulders. McQueen used this to symbolize the relationship between animals and humans. With this jacket McQueen uses the horns as a signifier signifying power, freedom as well as survival
Using this on female models signified power and strength thus giving them empowerment, which was one of his signifiers. With usage of the fierce makeup techniques, the female form appears formidable and mighty. The symbolism of the horns used suggests power and the ability to defend