Selection of Strategic Options and Their Impact on Organizational Perspective Abc Bank Plc
Selection of Strategic options and their impact on Organizational Perspective ABC Bank PLC
Table of Contents 1. Introduction 1 2. Method 2 2.1 Analysis of the external environment 2
2.1.1 Political 2
2.1.2 Environmental 3
2.1.3 Socio cultural 4
2.1.4 Technological 4
2.1.5 Economic Factors 5
2.1.6 Legal 6 2.2 Analysis of the internal environment of ABC bank 6
2.2.1 Strengths of ABC Bank 7
2.2.2 Weaknesses of ABC Bank 7
2.2.3 Opportunities of ABC Bank 8
2.2. 4 Threats of ABC Bank 8 3. Recommendations to be considered when setting Strategies in ABC bank 9 4 .Conclusion 10
1. Introduction
This paper explains the revolution experiencing in the banking industry in Sri Lanka in today’s context and how the ABC bank has led to a constant series of changes including attempting to adjust ABC bank’s internal organisation to suit the ever-changing external environment. This report thoroughly analyses the Sri Lankan banking Industry and included extracts from the research of competitive banks strategies into the process of strategic formulation and the translation of marketing and planning concepts to meet the needs of the both the corporate and retail consumers in Srilakan financial market.
There are 24 licensed commercial banks, 9 licensed specialised banks and 47 licensed financial companies targeting the same market segments and providing similar types of services. Most of the commercial banks in Sri Lanka are creating competitive strategies to lead the race in today’s financial market. There for to be successful in business these commercial banks need to periodically review and evaluate their strategic options in organisation’s point of view by way of periodic organising and operating structure to determine whether they have best positioned to take the advantage of market prospects. This report addresses the major issues
Table of Contents 1. Introduction 1 2. Method 2 2.1 Analysis of the external environment 2
2.1.1 Political 2
2.1.2 Environmental 3
2.1.3 Socio cultural 4
2.1.4 Technological 4
2.1.5 Economic Factors 5
2.1.6 Legal 6 2.2 Analysis of the internal environment of ABC bank 6
2.2.1 Strengths of ABC Bank 7
2.2.2 Weaknesses of ABC Bank 7
2.2.3 Opportunities of ABC Bank 8
2.2. 4 Threats of ABC Bank 8 3. Recommendations to be considered when setting Strategies in ABC bank 9 4 .Conclusion 10
1. Introduction
This paper explains the revolution experiencing in the banking industry in Sri Lanka in today’s context and how the ABC bank has led to a constant series of changes including attempting to adjust ABC bank’s internal organisation to suit the ever-changing external environment. This report thoroughly analyses the Sri Lankan banking Industry and included extracts from the research of competitive banks strategies into the process of strategic formulation and the translation of marketing and planning concepts to meet the needs of the both the corporate and retail consumers in Srilakan financial market.
There are 24 licensed commercial banks, 9 licensed specialised banks and 47 licensed financial companies targeting the same market segments and providing similar types of services. Most of the commercial banks in Sri Lanka are creating competitive strategies to lead the race in today’s financial market. There for to be successful in business these commercial banks need to periodically review and evaluate their strategic options in organisation’s point of view by way of periodic organising and operating structure to determine whether they have best positioned to take the advantage of market prospects. This report addresses the major issues