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Sample Questionnaire
We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand the Bangladesh Paint Industry. All information will be used in academic purpose only

Customer/Consumer Survey

1) Can you remember any brand of paint? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paints f) RAK paints g) Roxy paints h) Romana paints i) Ujala paints
2) Why you choose this brand? a) Brand name b) Quality c) Other facility.
3) Do you have any experience about painting? ( Yes ( No
4) How many times you have used this brand? 1—2—3—4—5—6—7—8—9—10—11––12
5) Which brand you used last time?
................................................................
6) Did you face any problem with this brand? ( Yes ( No (if YES, then Question 7)
7) What types of problems you faced during your last experience? a) Durability b) Reservation c) Mixing d) Availability e) Quality
8) How you come to know about this brand? a) Painter b) Advertising c) Reference d) Others
9) Which brand is most effective? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paints f) RAK paints g) Roxy paints h) Romana paints i) Ujala paints
10) Which facilities did you get? a) Credit b) Transportation c) Discount d) Bonus e) Others
11) How do you take the decision for purchasing Paints? a) Price b) Quality c) Previous Experience d) Reference e) Self Judgment f) Available assortment
12) Which one attribute you prefer most? a) Quality b) Cost/Price c) Availability
13) Do you know about color bank system? ( Yes ( No.
14) Do you have any experience of this system? ( Yes ( No

Name .....................................................................................................................
Address:

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