Reengineering the Supply Chain in a Paint Company
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PROFESSIONAL PRACTICE
Reengineering the supply chain in a paint company
Sanjay Sehgal
Ex-ICI India Ltd., Gurgaon, India
Reengineering the supply chain
655
Received April 2004 Accepted July 2006
B.S. Sahay
Institute of Management Technology, Raj Nagar, Ghaziabad, India, and
S.K. Goyal
John Molson School of Business, Concordia University, Montreal, Canada
Abstract
Purpose – The purpose of this paper is to outline the importance and benefits an organisation can achieve through supply chain integration. These benefits are primarily in the area of achieving superior customer service and operating with lower working capital. Design/methodology/approach – A three level framework for achieving the integration has been proposed which is in the form of structural integration, process integration and performance integration. The paper also describes in detail the factors influencing an organisations working capital needs and how this integration mechanism allows the organisation to exercise control over these factors. The framework has been described in the form of a case study in a paints company. Findings – The research findings reveal that most of the Indian organisations have aligned their supply chain objectives with their business objectives. They are now on course for aligning their processes and management focus. Enhanced levels of competitiveness would require Indian organisations to manage the three-dimensional alignment of achieving the agenda set by the business strategy. Research limitations/implications – Further research work should focus on assessing the current level of supply chain integration. It is essential that structure and strategy should be aligned to achieve the business objective of providing superior customer service at the lowest cost. Practical implications – This paper provides a detailed study to help supply chain managers improve
PROFESSIONAL PRACTICE
Reengineering the supply chain in a paint company
Sanjay Sehgal
Ex-ICI India Ltd., Gurgaon, India
Reengineering the supply chain
655
Received April 2004 Accepted July 2006
B.S. Sahay
Institute of Management Technology, Raj Nagar, Ghaziabad, India, and
S.K. Goyal
John Molson School of Business, Concordia University, Montreal, Canada
Abstract
Purpose – The purpose of this paper is to outline the importance and benefits an organisation can achieve through supply chain integration. These benefits are primarily in the area of achieving superior customer service and operating with lower working capital. Design/methodology/approach – A three level framework for achieving the integration has been proposed which is in the form of structural integration, process integration and performance integration. The paper also describes in detail the factors influencing an organisations working capital needs and how this integration mechanism allows the organisation to exercise control over these factors. The framework has been described in the form of a case study in a paints company. Findings – The research findings reveal that most of the Indian organisations have aligned their supply chain objectives with their business objectives. They are now on course for aligning their processes and management focus. Enhanced levels of competitiveness would require Indian organisations to manage the three-dimensional alignment of achieving the agenda set by the business strategy. Research limitations/implications – Further research work should focus on assessing the current level of supply chain integration. It is essential that structure and strategy should be aligned to achieve the business objective of providing superior customer service at the lowest cost. Practical implications – This paper provides a detailed study to help supply chain managers improve
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