Rebecca Minkoff Self Checkouts
self checkouts at Rebecca Minkoff add to the convenient shopping experience for the customers. Rebecca Minkoff is one brand that uses technology to get its innovations out there and does it successfully. Not just the self-checkouts but Rebecca Minkoff also live streamed her entire fashion show through virtual reality headsets. The whole collection was shown through Zeekit that is an app that allows the customers to put images of their own body and see how her collection will look like on a specific person. Experiences like these really create a virtual reality for the customers and enhance the overall experience. The fact that Ralph Lauren came up with magic mirrors is evident that retailers all over the globe are finding ways to improve the
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Experiences like these really make the customers a loyal one for the brand. Who would have thought that retailers one day would have these magic mirrors installed? 3d technologies are also shaping the industry. 3d technologies are gaining popularity such as brands like Rebecca Minkoff uses however many of the ecommerce sites are not using it but in future this is likely to change as the customers shift more to the visual experiences retailers would have to rethink their strategies. 3d technology has lots of advantages for the customers. 3d imaging that is also known as the body scanning allows the customers to upload their pictures online that is in 2d through their smart phones and the technology then changes it to 3d and the customers can play dress up and see for themselves if they should buy the certain product or not. This kind of innovation looks technical for sure but today there are far more advanced 3d technologies such as Metail’s Memodel ecommerce website allows you to just upload a face shot and give body measurements according to these figure the technology creates a 3d figure and the accuracy is 96% …show more content…
The Artificial Intelligence is being used by many brands today in forms of chatbots. This makes shopping a more personalized experience as you can use the chatbot as your personal shopper. It is also easier to use instead of actually waiting for a person to respond to you. In future this will be likely to grow as fashion brands in countries like Hong Kong realize that Chatbot is an easier alternative to cater to foreign tourists who speak English and cannot understand Chinese or mandarin. Retailers like Nordstrom and Staples offer geo -fencing apps that are designed to send alerts whenever a customer will enter a store, all this makes personal experience by shifting towards offering more personalized offers. Artificial Intelligence is also used by companies to forecast what the consumers want and are looking for hence this changes the way the brand produces clothes as it makes clothes on the basis of what customers are looking
Experiences like these really make the customers a loyal one for the brand. Who would have thought that retailers one day would have these magic mirrors installed? 3d technologies are also shaping the industry. 3d technologies are gaining popularity such as brands like Rebecca Minkoff uses however many of the ecommerce sites are not using it but in future this is likely to change as the customers shift more to the visual experiences retailers would have to rethink their strategies. 3d technology has lots of advantages for the customers. 3d imaging that is also known as the body scanning allows the customers to upload their pictures online that is in 2d through their smart phones and the technology then changes it to 3d and the customers can play dress up and see for themselves if they should buy the certain product or not. This kind of innovation looks technical for sure but today there are far more advanced 3d technologies such as Metail’s Memodel ecommerce website allows you to just upload a face shot and give body measurements according to these figure the technology creates a 3d figure and the accuracy is 96% …show more content…
The Artificial Intelligence is being used by many brands today in forms of chatbots. This makes shopping a more personalized experience as you can use the chatbot as your personal shopper. It is also easier to use instead of actually waiting for a person to respond to you. In future this will be likely to grow as fashion brands in countries like Hong Kong realize that Chatbot is an easier alternative to cater to foreign tourists who speak English and cannot understand Chinese or mandarin. Retailers like Nordstrom and Staples offer geo -fencing apps that are designed to send alerts whenever a customer will enter a store, all this makes personal experience by shifting towards offering more personalized offers. Artificial Intelligence is also used by companies to forecast what the consumers want and are looking for hence this changes the way the brand produces clothes as it makes clothes on the basis of what customers are looking