Reading
Efferent vs. Aesthetic
Louise Rosenblatt [110] explains that readers approach the work in ways that can be viewed as aesthetic or efferent. The question is why the reader is reading and what the reader aims to get out of the reading. Is the site established primarily to help readers gain information with as little reading possible, or is the site established in order to create an aesthetic experience? * Efferent reading: reading to "take away" particular bits of information. Here, the reader is not interested in the rhythms of the language or the prose style but is focused on obtaining a piece of information. Rosenblatt states, "the reader's attention is primarily focused on what will remain as a residueafter the reading -- the information to be acquired, the logical solution to a problem, the actions to be carried out." [110, p. 23] An example would be a deep sea fishing guide to decide where to go fishing, or a textbook to learn about the economic causes of the Great Depression. * Aesthetic reading: reading to explore the work and oneself. Here, readers are engaged in the experience of reading, itself. Rosenblatt states, "In aesthetic reading, the reader's attention is centered directly on what he is living through during his relationship with that particular text." [110, p. 25 ] An example would be reading Hemingway's Old Man and The Sea to live through a deep sea fishing adventure, or the Grapes of Wrath to plumb the emotional depths of living through the Great Depression. One would not read the Old Man and The Sea to learn how to deep sea fish, nor the Grapes of Wrath to examine the economic factors that caused the Great Depression.
We have found that these two categories are also useful when assessing the aims of a hypertext site. Various layouts, structures, and anchor properties of sites seem to privilege efferent or aesthetic readings. While we are using these as categories, it is important to remember that these are not absolute. They are
Louise Rosenblatt [110] explains that readers approach the work in ways that can be viewed as aesthetic or efferent. The question is why the reader is reading and what the reader aims to get out of the reading. Is the site established primarily to help readers gain information with as little reading possible, or is the site established in order to create an aesthetic experience? * Efferent reading: reading to "take away" particular bits of information. Here, the reader is not interested in the rhythms of the language or the prose style but is focused on obtaining a piece of information. Rosenblatt states, "the reader's attention is primarily focused on what will remain as a residueafter the reading -- the information to be acquired, the logical solution to a problem, the actions to be carried out." [110, p. 23] An example would be a deep sea fishing guide to decide where to go fishing, or a textbook to learn about the economic causes of the Great Depression. * Aesthetic reading: reading to explore the work and oneself. Here, readers are engaged in the experience of reading, itself. Rosenblatt states, "In aesthetic reading, the reader's attention is centered directly on what he is living through during his relationship with that particular text." [110, p. 25 ] An example would be reading Hemingway's Old Man and The Sea to live through a deep sea fishing adventure, or the Grapes of Wrath to plumb the emotional depths of living through the Great Depression. One would not read the Old Man and The Sea to learn how to deep sea fish, nor the Grapes of Wrath to examine the economic factors that caused the Great Depression.
We have found that these two categories are also useful when assessing the aims of a hypertext site. Various layouts, structures, and anchor properties of sites seem to privilege efferent or aesthetic readings. While we are using these as categories, it is important to remember that these are not absolute. They are