Qdoba Elevator Pitch
Elevator Pitch
Qdoba was founded in 1995 in Denver, Colorado and began franchising in 1997. Jack in the Box Corporation then acquired Qdoba in 2003. It is a franchise that is known as a Mexican Grill. Qdoba has grown to have around 650 locations throughout the United States and is looking to expand north into Canada. It offers multiple selections, such as tacos, burritos, nachos, salads, and quesadillas. They focus their attention on the individual ingredients and work these ingredients to perfection. Almost all ingredients served at Qdoba are prepared by hand. By obsessing over their fresh ingredients, Qdoba has proved to be a very successful franchise throughout the United States. The Qdoba that my group plans to open will be alike most franchises, but because of some new and specialized benefits, it will be more prosperous. Our franchise will be located across the street from the campus of Lindenwood on First Capitol Drive, where much construction is occurring right now. This location is convenient because it is a very much walkable distance for LU students, as well as located right off the highway for travelers who need a place to stop and grab some lunch or dinner. The total investment to open this franchise would be about $590,000. Because it is a franchise, it would have a fee of $30,000, along with an ongoing 5% royalty fee. As of 2012 to open this franchise, investors are expected to have a net worth of at least $2 million and be able to invest at least $454,000. Our Qdoba would employ around 15 people, including a manager. The manager would be required to attend a four week training located at the headquarters in Denver, Colorado. He or she would then bring back the information learned and train the rest of the employees. This Qdoba would be very profitable for many reasons, one being the relationship that it would acquire with Lindenwood University. LU and Qdoba would have an agreement so that a student could swipe their ID card whenever
Qdoba was founded in 1995 in Denver, Colorado and began franchising in 1997. Jack in the Box Corporation then acquired Qdoba in 2003. It is a franchise that is known as a Mexican Grill. Qdoba has grown to have around 650 locations throughout the United States and is looking to expand north into Canada. It offers multiple selections, such as tacos, burritos, nachos, salads, and quesadillas. They focus their attention on the individual ingredients and work these ingredients to perfection. Almost all ingredients served at Qdoba are prepared by hand. By obsessing over their fresh ingredients, Qdoba has proved to be a very successful franchise throughout the United States. The Qdoba that my group plans to open will be alike most franchises, but because of some new and specialized benefits, it will be more prosperous. Our franchise will be located across the street from the campus of Lindenwood on First Capitol Drive, where much construction is occurring right now. This location is convenient because it is a very much walkable distance for LU students, as well as located right off the highway for travelers who need a place to stop and grab some lunch or dinner. The total investment to open this franchise would be about $590,000. Because it is a franchise, it would have a fee of $30,000, along with an ongoing 5% royalty fee. As of 2012 to open this franchise, investors are expected to have a net worth of at least $2 million and be able to invest at least $454,000. Our Qdoba would employ around 15 people, including a manager. The manager would be required to attend a four week training located at the headquarters in Denver, Colorado. He or she would then bring back the information learned and train the rest of the employees. This Qdoba would be very profitable for many reasons, one being the relationship that it would acquire with Lindenwood University. LU and Qdoba would have an agreement so that a student could swipe their ID card whenever