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Principles of Design

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Principles of Design
COMPOSITION

Composition is about the way an artist composes or combines the elements of the work to give clarity and order to their ideas. Composition is about the way our eyes are guided around the artwork.

Composition is involved with unity, how the elements of the artwork go together to form a oneness, a wholeness, which satisfies the eye.

Composition is involved with and governed by the principles of design.
Composition is about visual organization.

BALANCE

Balance involves the distribution of elements in a work of art.

Balance is the control of the elements in attracting attention. This attention must be evenly or unevenly spread over the area to make sure interest in kept up, all the way through the art work, without being static or chaotic.

Balance can be symmetrical or asymmetrical.

Balance can create movement, tension or calmness.

Balance of the pictorial elements can act like a see-saw or lever.

The elements can be balanced around a vertical, horizontal or diagonal axis with enough variety so that the artwork has rhythm and energy.

PROPORTION

Proportion involves the relationship between sizes - scale.

Proportion is about realistic relationship or ratio. As an illustration, the ideal human proportion is eight heads high and the shoulders are two heads wide so artists can change these relationships or proportions for dramatic or comic effect or to emphasize a feature or quality. In cartoons the head and hands are emphasized by enlarging then beyond realistic scale.

Proportion is familiar to us all so artists can use the warping or normal proportions to suggest emotions or affect the status of a subject.

REPETITION

Repetition is the use of similar or connected pictorial elements. For example, similar shapes, colors or lines that are used more than once

Repetition can be regular or irregular and even or uneven.

Repetition can be in the form of radiation where the

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