Planning Process
Chapter six
The overall Planning Process- “well planned” and “well thought out” having good idea of the organization’s overall mission, as well as more specific written goals and carefully configured plan, can be important to an organization’s success.
2 Major component of Planning
1. Goals- a future targets or end result that organization wishes to achieve.
2. Plan- the devised for attempting to reach a goal.
PLANNING- management function that involves setting goals and deciding how best to achieve them.
ORGANIZATIONAL MISSION
Mission- organization’s purpose or fundamental reason for existence.
Mission Statement- a broad declaration of the basic unique purpose and scope of operation that distinguish the organization’s from other of it’s type. 9 Component of mission statement 1. Customers 2. Product or service. 3. Location. 4. Technology 5. Concern for survival. 6. Philosophy. 7. Self-concept. 8. Concern for public image, 9. Concern for employees. Benefits of Goal 1. Increase performance 2. Clarify expectations 3. Facilitate the controlling function. 4. Increase motivation Benefits of Goals -increase performance -clarify expectation -facilitate the controlling function -increase motivation Levels of Goals Strategic Goals- broadly defined targets or future end result set by top management. Also called as Goals Tactical Goals- targets or future end results usually set by middle management for specific department or unit. Operational Goals- target or end result set by lower management that address specific measurable outcomes required the lower levels. Major areas for strategic goals -Marketing standing -Innovation -Human resources -Financial resources -Physical resources -Productivity -Social responsibility -Profit requirements How goals facilitate performance Goal Content Challenging- within reasonable limits, challenging, difficult goals
The overall Planning Process- “well planned” and “well thought out” having good idea of the organization’s overall mission, as well as more specific written goals and carefully configured plan, can be important to an organization’s success.
2 Major component of Planning
1. Goals- a future targets or end result that organization wishes to achieve.
2. Plan- the devised for attempting to reach a goal.
PLANNING- management function that involves setting goals and deciding how best to achieve them.
ORGANIZATIONAL MISSION
Mission- organization’s purpose or fundamental reason for existence.
Mission Statement- a broad declaration of the basic unique purpose and scope of operation that distinguish the organization’s from other of it’s type. 9 Component of mission statement 1. Customers 2. Product or service. 3. Location. 4. Technology 5. Concern for survival. 6. Philosophy. 7. Self-concept. 8. Concern for public image, 9. Concern for employees. Benefits of Goal 1. Increase performance 2. Clarify expectations 3. Facilitate the controlling function. 4. Increase motivation Benefits of Goals -increase performance -clarify expectation -facilitate the controlling function -increase motivation Levels of Goals Strategic Goals- broadly defined targets or future end result set by top management. Also called as Goals Tactical Goals- targets or future end results usually set by middle management for specific department or unit. Operational Goals- target or end result set by lower management that address specific measurable outcomes required the lower levels. Major areas for strategic goals -Marketing standing -Innovation -Human resources -Financial resources -Physical resources -Productivity -Social responsibility -Profit requirements How goals facilitate performance Goal Content Challenging- within reasonable limits, challenging, difficult goals