Pestle Analysis
PESTLE Analysis
Strategy Skills
Team FME www.free-management-ebooks.com ISBN 978-1-62620-998-5
Copyright Notice
© www.free-management-ebooks.com 2013. All Rights Reserved
ISBN 978-1-62620-998-5
The material contained within this electronic publication is protected under International and Federal Copyright Laws and treaties, and as such any unauthorized reprint or use of this material is strictly prohibited.
You may not copy, forward, or transfer this publication or any part of it, whether in electronic or printed form, to another person, or entity.
Reproduction or translation of any part of this work without the permission of the copyright holder is against the law.
Your downloading and use of this eBook requires, and is an indication of, your complete acceptance of these ‘Terms of Use.’
You do not have any right to resell or give away part, or the whole, of this eBook.
PESTLE Analysis
Table of Contents
Preface
2
Visit Our Website
3
Introduction
4
PESTLE Analysis
6
PESTLE Factors
10
Political Factors
12
Economic Factors
13
Social Factors
15
Technological Factors
16
Legal Factors
18
Environmental Factors
20
Summary
22
Other Free Resources
23
References
24
ISBN 978-1-62620-998-5 © www.free-management-ebooks.com
1
PESTLE Analysis
Preface
The PESTLE Analysis is a useful method to use in order to identify the external factors that influence an organization.
You will learn:
●●
How the PESTLE Analysis can be used in conjunction with other strategy tools
●●
How the six factors of a PESTLE Analysis are classified
●●
How to carry out a PESTLE Analysis
●●
How to evaluate the relevance of a PESTLE Analysis
●●
How to avoid the pitfalls associated with using this strategy tool
ISBN 978-1-62620-998-5 © www.free-management-ebooks.com
2
PESTLE Analysis
Visit Our Website
More free management
Strategy Skills
Team FME www.free-management-ebooks.com ISBN 978-1-62620-998-5
Copyright Notice
© www.free-management-ebooks.com 2013. All Rights Reserved
ISBN 978-1-62620-998-5
The material contained within this electronic publication is protected under International and Federal Copyright Laws and treaties, and as such any unauthorized reprint or use of this material is strictly prohibited.
You may not copy, forward, or transfer this publication or any part of it, whether in electronic or printed form, to another person, or entity.
Reproduction or translation of any part of this work without the permission of the copyright holder is against the law.
Your downloading and use of this eBook requires, and is an indication of, your complete acceptance of these ‘Terms of Use.’
You do not have any right to resell or give away part, or the whole, of this eBook.
PESTLE Analysis
Table of Contents
Preface
2
Visit Our Website
3
Introduction
4
PESTLE Analysis
6
PESTLE Factors
10
Political Factors
12
Economic Factors
13
Social Factors
15
Technological Factors
16
Legal Factors
18
Environmental Factors
20
Summary
22
Other Free Resources
23
References
24
ISBN 978-1-62620-998-5 © www.free-management-ebooks.com
1
PESTLE Analysis
Preface
The PESTLE Analysis is a useful method to use in order to identify the external factors that influence an organization.
You will learn:
●●
How the PESTLE Analysis can be used in conjunction with other strategy tools
●●
How the six factors of a PESTLE Analysis are classified
●●
How to carry out a PESTLE Analysis
●●
How to evaluate the relevance of a PESTLE Analysis
●●
How to avoid the pitfalls associated with using this strategy tool
ISBN 978-1-62620-998-5 © www.free-management-ebooks.com
2
PESTLE Analysis
Visit Our Website
More free management
References: Aguilar F.J. (1967), Scanning the Business Environment, Macmillan. Cadle, J., Paul, D. and Turner, P. (2010), Business Analysis Techniques, 72 Essential Tools for Success, BCS The Chartered Institute for IT. Johnson, G., Whittington, R. and Scholes, K. (2009), Exploring Corporate Strategy with MyStrategyLab, Financial Times/Prentice Hall. Kotler, P., Keller, K.L., Brady, M., Goodman, M., and Hansen, T. (2009), Marketing Management, Pearson Education. McDonald, M. and Wilson, H. (2011), Marketing Plans: How to Prepare Them, How to Use Them, 7th Edition, John Wiley. ISBN 978-1-62620-998-5 © www.free-management-ebooks.com 24