Peace N Love Yoga Centre Business Plan
Confidentiality Agreement The undersigned reader acknowledges that the information provided by _______________ in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of _______________. It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader, may cause serious harm or damage to _______________. Upon request, this document is to be immediately returned to _______________. ___________________ Signature ___________________ Name (typed or printed) ___________________ Date This is a business plan. It does not imply an offering of securities.
Table of Contents
1.0 Executive Summary Introduction 1.1 Objectives 1.2 Mission 1.3 Vision 2.0 Company Summary 2.1 Company Ownership 2.2 Start-up Summary Table: Start-up 3.0 Products and Services 4.1 Market Segmentation Table: Market Analysis 4.2 Target Market Segment Strategy 4.3 Service Business Analysis 4.3.1 Competition and Buying Patterns 5.1 SWOT Analysis 5.1.1 Strengths 5.1.2 Weaknesses 5.1.3 Opportunities 5.1.4 Threats 5.2 Competitive Edge 5.3 Marketing Strategy 5.4 Sales Strategy 5.4.1 Sales Forecast Table: Sales Forecast 6.0 Management Summary 6.1 Personnel Plan Table: Personnel 7.0 Financial Plan 7.1 Start-up Funding Table: Start-up Funding 3
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Table of Contents
7.3 Break-even Analysis Table: Break-even Analysis 7.4 Projected Profit and Loss Table: Profit and Loss 7.5 Projected Cash Flow Table: Cash Flow 7.6 Projected Balance Sheet Table: Balance Sheet 7.7 Business Ratios Table: Ratios 7.8 Long-term Plan
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Page 2
Peace N Love Yoga Centre Business Plan
1.0 Executive Summary
Introduction Stress and fatigue dominate today’s
Table of Contents
1.0 Executive Summary Introduction 1.1 Objectives 1.2 Mission 1.3 Vision 2.0 Company Summary 2.1 Company Ownership 2.2 Start-up Summary Table: Start-up 3.0 Products and Services 4.1 Market Segmentation Table: Market Analysis 4.2 Target Market Segment Strategy 4.3 Service Business Analysis 4.3.1 Competition and Buying Patterns 5.1 SWOT Analysis 5.1.1 Strengths 5.1.2 Weaknesses 5.1.3 Opportunities 5.1.4 Threats 5.2 Competitive Edge 5.3 Marketing Strategy 5.4 Sales Strategy 5.4.1 Sales Forecast Table: Sales Forecast 6.0 Management Summary 6.1 Personnel Plan Table: Personnel 7.0 Financial Plan 7.1 Start-up Funding Table: Start-up Funding 3
1 1 3 3
4 4 4 4 6 7 7 8 8 9 10 10 10 10 11 11 11 11 11 12 14 14 14 16 16 16 Page 1
Table of Contents
7.3 Break-even Analysis Table: Break-even Analysis 7.4 Projected Profit and Loss Table: Profit and Loss 7.5 Projected Cash Flow Table: Cash Flow 7.6 Projected Balance Sheet Table: Balance Sheet 7.7 Business Ratios Table: Ratios 7.8 Long-term Plan
17 17 18 18 21 22 24 24 26 26 28
Page 2
Peace N Love Yoga Centre Business Plan
1.0 Executive Summary
Introduction Stress and fatigue dominate today’s