Preview

Own a 7-11 in Thailand

Better Essays
Open Document
Open Document
1971 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Own a 7-11 in Thailand
 1
Consider whether this is the right move for you. 7 Eleven is one of the world's leading convenience store chains with thousands of stores in the United States, Japan, China, Taiwan, Thailand, and many other countries. A famous brand name, good market research and advertising makes 7 Eleven a good franchise to consider.
Franchisees sign contracts with the company to split 54% of the profits,. The company pays for store equipment, sales banners, equipment maintenance, and many other things. Franchisees pay wages, certain in-store expenses, and are responsible for shortage -- losses due to shop lifting or employee theft.
Franchise contracts usually require 7 Eleven store to operate 24 hours a day, 7 days a week.
The 7 Eleven company provides some flexibility to the owner on how he runs his store, but there are some hard and fast rules. Owners may purchase most of their inventory from 7 Eleven or use other suppliers.
Potential franchisees should discuss this issue with the company and other 7 Eleven owners.
You will need adequate capital. You won't be permitted to use your 7 Eleven franchise as collateral.
 2
The first step to success is finding the right store. Despite your sales and management abilities, if your store is in a bad location, it may never make money. You will want to check out stores that interest you by visiting them at various hours of the day to see how much customer volume they are getting. Note especially morning coffee business. Is a store in a bad location, such as on one side of a divided highway? Is a new road scheduled to be built that could hurt a store's business? Is a competing franchise building their own store nearby? Is the store in a high crime area? Some of these questions may be hard to answer and will take some research.
Note that stores in urban areas with higher crime rates often do spectacular business. Not everyone is cut out to run such stores.
You must carefully review the books of any franchise store you are thinking of



Links: The Center of Commerce in Thailand: 7-ELEVEN Posted on February 23, 2010 by faranginbangkok

You May Also Find These Documents Helpful

  • Good Essays

    Eco-201

    • 617 Words
    • 3 Pages

    The company wants an individual or couple to have a net worth of at least $600,000 and $150,000 in liquid assets. The other recourses required would be to hire qualified employees and obtain the correct location for the business. The franchise claims to help in managing construction, picking location, and obtaining…

    • 617 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    6weeks of training is offered; to operate store estimate 7-10 employee to run unit; no absentee ownership franchise allowed; present 100% owner/operators; the continuous support through- online, newsletters, meeting, grand opening, etc.; additionally, marketing support- media, advertising, marketing team. Private Owned…

    • 252 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    The Carribean Cafe

    • 997 Words
    • 4 Pages

    Partnership is another big factor in the establishment of a store, there is a lot of money to be shelled out, your best option is to succeed on your own that way you reap all the benefits…

    • 997 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    1. Franchisees gain numerous advantage when they purchase a franchise. First, while a franchisee may be opening a new store, it is part of an already established business and system. This means a franchisee has access to turnkey operations, allowing an increased speed to establishing and growing the business. Franchisees also get support for management and training activities, as well as financial assistance. Going hand in hand with this, a franchise already has an established brand name, quality of goods and service which have been standardized across the franchisor’s larger company, and national advertising programs from franchisors. Franchises also have large-volume, centralized buying power. A franchise has proven products, and successful business format. Finally, site selection and territorial protection is offered for franchises. All of these advantages increase the chance for a new business in a franchise to be successful. While there are many advantages to a franchise, there are disadvantages as well. First and foremost, in order to own a franchise and take advantage of all the benefits of owning a franchise, there are fees and royalties which are ongoing for advertising, use of the franchise name, products and services, and for use of the business system. A franchisee must also adhere strictly to regulations and standards imposed by franchisors. Franchisors also require the purchase of supplies and equipment from approved suppliers. Franchisors can also restrict what products can be offered in a store, which limits the product line as a whole. This results in an overall limit of freedom which entrepreneurs who start their own business do not have to deal with. Finally, and possibly most relevant from a business standpoint is market saturation. Franchisees have grown tremendously fast in recent years, resulting in an overwhelming number of franchises in the market place.…

    • 1767 Words
    • 8 Pages
    Good Essays
  • Good Essays

    Jkl Kkioo

    • 3554 Words
    • 15 Pages

    Franchisees run their outlet(s) as an independent business. They are responsible for all normal business functions i.e. recruiting, accounting and administration.…

    • 3554 Words
    • 15 Pages
    Good Essays
  • Satisfactory Essays

    7 Eleven Report

    • 431 Words
    • 2 Pages

    I love to be the franchise of 7-Eleven which one is a third place ranking Entrepreneur magazine’s Top 10 Franchises for 2010. I want my business to be located in Houston. According to my research, 7-Eleven’s franchisees almost open their business in Dallas and Austin and don’t have any restaurant in Houston. So it will be a good opportunity for me to open the first one in Houston. I choose Houston’s central as a first place for my business because I want to concentrate on selling products to the office staffs, businessmen, walkers and students.…

    • 431 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Franchising business is based on relationship as the franchisor will licenses its trade name like the brand and its franchising operating methods to the franchisee who agrees to operate according to the terms of a contract. Franchise business provide advantage to the franchisee as it offers reduced uncertainty, well-known trademark product or service, faster opportunity to earn profit , leadership and support. However, with new franchise concepts popping up constantly, not all are destined to succeed, and even franchisors are not always able to overcome the hurdles and challenge that come with building a franchise.…

    • 1045 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    7-Eleven is the world’s largest operator of convenience stores with more than 35,000 franchised and licensed stores in 17 countries generating annual sales exceeding $36 billion. 7-Eleven…

    • 2696 Words
    • 11 Pages
    Powerful Essays
  • Better Essays

    Calvin curbed by copycats

    • 654 Words
    • 3 Pages

    In the long term, opening stores on exclusive streets is an excellent way of telling the customer what to expect, as they enter the store. I highly recommend opening further stores in capitals, and larger cities.…

    • 654 Words
    • 3 Pages
    Better Essays
  • Good Essays

    Shipping

    • 1292 Words
    • 6 Pages

    Factors which influence the decisions regarding the opening and closing of stores includes the dominant location strategy which 7-Eleven is following to maintain its positions as the market leader, 7-Eleven aims to provide customers with what they want, when they want it. From a strategic perspective, one of the company’s key objectives is to micro-match supply and demand by location, season, and time of day. 7-Eleven designs and manages location, inventory,transportation, and information to support this objective. The company opens its store only to those areas where the potential customers exist rather open its stores everywhere in the country, And if they do so, this ultimately increase its cost which is against the design of its supply chain.These factors influence the decision regarding opening and closing of stores.…

    • 1292 Words
    • 6 Pages
    Good Essays
  • Better Essays

    The Convenience Stores industry has come a long way since starting out as a neighbourhood corner store for years and years. While the landscape has changed, the industry remains highly fragmented and focused on living up to its name. The industry 's emphasis on accessibility and easy transactions has helped it stay afloat during the economic recession. Despite the tough economy and rising costs, convenience stores have been able to maintain growth and profitability by offering convenience, value and a mix of fresh and healthy products.…

    • 2769 Words
    • 12 Pages
    Better Essays
  • Good Essays

    NEW SECRET RECIPE

    • 676 Words
    • 3 Pages

    Franchisees are allowed to choose any places of the outlet that they interested to open. They can choose two or three places and the franchisor will evaluate the location whether it is suitable to open or not.…

    • 676 Words
    • 3 Pages
    Good Essays
  • Good Essays

    7-Eleven Case Study

    • 1714 Words
    • 7 Pages

    According to the source china.org. cn(2014) which is a business page The most succesfull convenience store franchiser, 7-Eleven, is planning to duplicate its Japanese success story in China. In which is very risky because of ups and down.Staying on a franchising system, the US-based 7-Eleven Inc which is 70 percent owned by Ito-Yakado Co, Japan's biggest retailer, currently is seeking for licenses throughout china. Analysts reminded china about restrictions on franchising 7eleven on there country.…

    • 1714 Words
    • 7 Pages
    Good Essays
  • Powerful Essays

    According to Keyes, proof of success is evident in the company's operating statistics, namely that it is in its 34th quarter of improved same-store sales. The key to 7-Eleven's successful model, Keyes explained, has been to enact a centralized business strategy to leverage the company's buying power. "We decided to concentrate all of our stores in geographic areas that allow us to support our stores with a much more effective daily distribution system -- a nationwide network of commissaries, bakeries, fresh food, facilities in each market," Keyes said. "So it's a hub-and-spoke system that is dramatically different."…

    • 2878 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    When considering a distribution network design for 7-Eleven in the United States one must consider the measures that influence the structure of that network. These measures are: response time, product variety, product availability, customer experience, time to market, order visibility, and returnability. The latter three are of less relevance when consider the function of a convenience store chain.…

    • 358 Words
    • 2 Pages
    Good Essays