While looking for tractor parts, new cloths and trailer parts two websites popped up, Tractor Supply Co. and Orscheln Farm and Home. Tractor Supply Co. a company that has been around since 1938 with more than 1,500 stores in forty-nine states the company employs about 23,000 team members across the United States. With options of products ranging from lawn mowers to clothing to trailers to even animal care products the company has everything but tractors. Orscheln Farm and Home a family owned business started in 1960 with more than 160 stores in the Midwest United States. Products from this company extend to but are not limited to pet care, lawn and garden, and clothing products. From examining …show more content…
Orscheln Farm and Home’s website as multiple drop tabs located at the top of the page making it easy for the user to find exactly what is being searched for. It has tabs for automotive, home and garden, hunting, lawn equipment, livestock, pet care, clothing and footwear, equine, bird and wildlife, farm and fencing, and lastly tools and repair. With a variety of tabs it makes it easier to locate the proper product. Now while comparing Orscheln Farm and Home to Tractor Supply Co. the sites have generally the same set up organizational wise. In Tractor Supply Co. organizational tabs at the top of the page it has broad topics that can be narrowed down once you click …show more content…
has a magnificent set up in comparison. Both websites have very similar set ups but Tractor Supply Co. has slightly better organization, more eye appeal, and better pricing options. Whereas Orscheln Farm and Home barely lacks in organization, eye appeal. What drops Orscheln’s is the price options and that can potentially lead to loss of potential customers. It is because Tractor Supply’s website tells if the product is in stock at the store or if it is strictly order online only and a general price range for some products and that’s where it rises above Orscheln’s. Making it a superior website when shopping for tractor parts, clothing, pet care products, and