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Obesity Epidemic: A Case Study

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Obesity Epidemic: A Case Study
According to American Heart Association (AHA), approximately one out of six children, and one out of three adults are obese in the United States. Furthermore, another third of Americas are overweight. This is stark contrast to the research from 1962, where obesity of the American adult was 13.4 percent. The AHA association, attributes this to multiple factors, including the average size of a meal at a restaurant is nearly four times larger than a meal in the 1960s. I would attribute the obesity epidemic to the level of inactivity among youth and adults.
Chalip states that “more Americans watch sport than play sport.” This would be my entering argument to a marketing company. How do we get people to want to get outside and “do”? In the

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