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Corporate Strategic Tasks
Arnoldo C. Hax
The Central Issue for Top Management How to Add Value at the Corporate Level
1. Environmental scan at the corporate level: Assessing the external forces impacting the firm. The mission of the firm: Choosing competitive domains and the way to compete. Business segmentation: Selecting planning and organizational focuses. Horizontal strategy: Pursuing synergistic linkages across business units.
2. 3. 4.
The Central Issue for Top Management (cont’d.) d.)
5. 5. 6. 6. 7. 7. Vertical integration: Defining the boundaries of the firm. Corporate philosophy: Defining the relationship between the firm and its stakeholders. Strategic posture of the firm: Identifying strategic thrusts; corporate, business, and functional planning challenges; and corporate performance objectives. Portfolio management: Assigning priorities for for resource allocation and identifying oppor- tunities for diversification and divestment. divestment.
8.
The Central Issue for Top Management (cont’d.) d.)
9. 9.
Organization and managerial infrastructure: Adjusting the organizational structures, managerial processes and systems, in consonance with the culture of the firm, to facilitate the implementation of strategy. Human resource management of key personnel: Selection, development, appraisal, reward, and promotion.
10. 10.
The Fundamental Elements of the Definition of Corporate Strategy - The Ten Tasks Tasks
Central Focus of Corporate Strategy The Firm Corporate Internal Scrutiny • Mission of the Firm • Business Segmentation • Horizontal Strategy • Vertical Integration • Corporate Philosophy Definition of Strengths & Weaknesses Corporate Environmental Scan • Economic outlook • Analysis of critical geographical locations and industrial sectors • Technological, human resources, political, social, and legal trends Identification of Opportunities & Threats
Strategic Posture of the Firm • Strategic Thrusts •
Arnoldo C. Hax
The Central Issue for Top Management How to Add Value at the Corporate Level
1. Environmental scan at the corporate level: Assessing the external forces impacting the firm. The mission of the firm: Choosing competitive domains and the way to compete. Business segmentation: Selecting planning and organizational focuses. Horizontal strategy: Pursuing synergistic linkages across business units.
2. 3. 4.
The Central Issue for Top Management (cont’d.) d.)
5. 5. 6. 6. 7. 7. Vertical integration: Defining the boundaries of the firm. Corporate philosophy: Defining the relationship between the firm and its stakeholders. Strategic posture of the firm: Identifying strategic thrusts; corporate, business, and functional planning challenges; and corporate performance objectives. Portfolio management: Assigning priorities for for resource allocation and identifying oppor- tunities for diversification and divestment. divestment.
8.
The Central Issue for Top Management (cont’d.) d.)
9. 9.
Organization and managerial infrastructure: Adjusting the organizational structures, managerial processes and systems, in consonance with the culture of the firm, to facilitate the implementation of strategy. Human resource management of key personnel: Selection, development, appraisal, reward, and promotion.
10. 10.
The Fundamental Elements of the Definition of Corporate Strategy - The Ten Tasks Tasks
Central Focus of Corporate Strategy The Firm Corporate Internal Scrutiny • Mission of the Firm • Business Segmentation • Horizontal Strategy • Vertical Integration • Corporate Philosophy Definition of Strengths & Weaknesses Corporate Environmental Scan • Economic outlook • Analysis of critical geographical locations and industrial sectors • Technological, human resources, political, social, and legal trends Identification of Opportunities & Threats
Strategic Posture of the Firm • Strategic Thrusts •