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Mom's Demand Action Rhetorical Analysis

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Mom's Demand Action Rhetorical Analysis
Every time you open up a newspaper/magazine you will see products being pushed on you with some assurance that are almost repetitious and oddly humorous in nature. This is advertising. Advertising is an extremely powerful medium which can appeal to people spiritually, mentally and physically, by giving us the opportunity to give us the life that we want to pursue. This can be found in the form of products, services and information that give us impressions of change or an urge to do something. This essay will be focusing on the lobby group known as Moms Demand Action, this group has but only one goal, to make sure that there are less guns in America and give them a better understanding of guns all in the interest of child safety. The audience …show more content…
This slogan uses this rhetorical question to stimulate inner thoughts and emotions about the two children and what they possess. The red is once again used text however its repeated in the text, which as stated before puts all emotions and maximises them. The text also makes us want to empathise with the people who send their children to school and creates a sought of protection discourse that is repeated heavily throughout the rest of the advertisement. The text in the advertisement also gets us thinking a lot about humanity and how we are allowing these weapons to be bought without a licence, which are then somehow taken to schools and people get …show more content…
The Moms Demand Action set of advertisements tells us that we should be looking into the changing of American gun laws so that incidents like mass genocide and massacres aren’t occurring as much in the United States as it has been, it does this through different uses of symbolism, racial and gender stereotyping and rhetorical questions. Advertisement plays an important role in society it is a form of communication that portrays and enlightens all senses this deconstruction highlighted the hidden connotations and ideologies that an advertisement plays and that it is needed to communicate these on a deeper more subconscious
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