Module 2 The Impact Of Strong Language
Module 2 Key Points Summary: The Impact of Strong Language
Strong Language consists of words that paint pictures and evoke emotions.
If people can remember what you said three days after your presentation than you educated them and if they do not, you just presented. Using strong language is a tool to help your audience remember what you said long after the presentation.
Tip #1: When you paint pictures in the mind with your words, you influence the memory center of the brain.
Tip #2: When you evoke emotions (we never put emotions into people, but we can draw them out), you go right to the memory center of the brain.
Tip #3: When you do both with your words, paint pictures AND evoke emotions, it is twice as powerful.
Tip #4: Strong language
Strong Language consists of words that paint pictures and evoke emotions.
If people can remember what you said three days after your presentation than you educated them and if they do not, you just presented. Using strong language is a tool to help your audience remember what you said long after the presentation.
Tip #1: When you paint pictures in the mind with your words, you influence the memory center of the brain.
Tip #2: When you evoke emotions (we never put emotions into people, but we can draw them out), you go right to the memory center of the brain.
Tip #3: When you do both with your words, paint pictures AND evoke emotions, it is twice as powerful.
Tip #4: Strong language