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Michi
Like or Loath

That disaster moment when you are watching your favourite movie and you end up muting your TV or freeze it. Why? The annoying adverts such as Go compare and Big fat gypsy. It drives me nuts that I even sometimes just want to turn my TV off. I bet you hate the irritating opera singer too. The jingle won’t get out of my head. Amusing ads like the Meerkat one I like and will tend to go for - 'Go Compare' drives us daft. The advert’s main point to the audience was meant to be car insurance but all I can think about is the irritating ‘sound’.

The first commercial featured former England left back, Stuart Pearce, who is famous for football, aiming a football at the annoying Gio. Well first off I was so glad that Stuart had the same feeling as the audience towards the Italian character Gio who is deliberately repeating the annoying company jingle. However kicking a football into the singer’s stomach has set bad examples for the children. Children are likely to obey what they see and copy what they learnt. Even though the Advertising Standards Authority (ASA) claimed that the commercial was a ‘light-hearted’ meant no offence or either set a bad examples. Well we all agree that the producer should of thought about the consequences. Right?

Yes, right. How dare the ASA back the company up saying the images meant to be a joke? They need to be able to make proper, informed choices about what products and services are available to them. It is hard to avoid adverts between programmers, and children are exposed to this ridiculous, senseless and violent advertisement. The go compare advertisement didn’t just finish in one episode they decided to make another one too.

Wimbledon presenter Sue Barker for ‘blowing up’ the irritating Go Compare opera singer with heavy machinery in a new TV advert. Again, first they showed inappropriate view for children now they are showing violence by using a heavy weapons to attack somebody. Isn’t the first one was

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