Cognate Strategies
The strategies without any specific order are clarity, conciseness, arrangement, credibility, expectation, reference, tone, emphasis, and engagement. As explained earlier, three rhetoric are logos( clarity, conciseness, …show more content…
Sometimes we say things like jargons that are not commonly used or understood by the majority. So on these occasions it is helpful to explain them in few words; for example, when you write ml/L on the instruction manual for mixture ratio of a lawn mower, it is better to explain them in few words that you meant milliliter oil per liter of fuel. Credibility is ethos is my first pick because the credibility of the writer is directly being perceived by the audience and if it is not established correctly, then the audience will lose the interest. For instance, when you say use our sleep medicine because Dr. Phil endorsed it, you add the element of credibility to your statement and make it more acceptable and appealing to the audience. Pathos is another crucial element or rhetoric and in my opinion, engagement is the most important strategy. Engagement is something you say to keep the audience following your content right through the end. For instance using humor or famous quote reignite the focus of the audience and attract them to the content again. For example, if the topic of writing is focus I might use this quote from Greg Anderson “Focus on the journey, not the destination. Joy is found not in finishing an activity but in doing