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MNGT 2600: Case 1 Grading Form

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MNGT 2600: Case 1 Grading Form
MNGT 2600 – Svyantek
Case 1 Grading Form
Keen Footwear

Cover Sheet | Possible Points | Your Score | Executive Summary * Description and context of data * Question to be addressed in analysis * Key Results * Primary conclusions which can be drawn from the analyses * Recommendations to the executive | 2.0 | | Appendix * Table of Contents * Includes all tables and graphics * Reference software used for analysis * complete data file on one page | 1.5 | | Country of Origin (correct numbers) * Frequency table formatted with titles and labels * Graphic formatted with titles and labels | 1.0 | | Top Keywords (correct numbers) * Frequency table formatted with titles and labels * Graphic formatted with
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Online Retailer (correct numbers) * Frequency table formatted with titles and labels * Graphic formatted with titles and labels | 1.0 | | Visit by Search Engine (correct numbers) * Frequency table formatted with titles and labels * Graphic formatted with titles and labels | 1.0 | | Page Visits (correct numbers) * Frequency table formatted with titles and labels * Graphic formatted with titles and labels | 1.0 | | Written Communication Skills * Paragraph logically organized with development * Clear and concise language * Few grammatical errors or spelling errors | 1.0 | | Header * All pages (cover, summary, appendices, data file, etc.) * Name, section number, Banner Identification | 0.5 | | TOTAL SCORE | 10.0 | |
Executive
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Table of Contents
Country of Origin------------------------------------------------------- page 4
Top Keywords----------------------------------------------------------- page 5
Online Retailer---------------------------------------------------------- page 6
Visit by Search Engine------------------------------------------------- page 7
Page Visits---------------------------------------------------------------- page 8 Appendix------------------------------------------------------------------ Complete Data File---------------------------------------------------- page 9
Software Reference---------------------------------------------------- page 10

Country | Country Visits | United States | 78518 | Canada | 4895 | United Kindgom | 1371 | Germany | 1008 | Australia | 953

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