Konigsbrau-TAK is a subsidiary based in the Ukraine which was established by Konigsbrau A.G. in order to expand their company. Wolfgang Keller was hired to lead Konigsbrau-TAK. In the three years that he has been in charge, the company has gone from an annual 2.9 million Euro loss to a 7 million Euro gain. Dmitri Brodsky is the commercial director of Konigsbrau-TAK. He reports directly to Keller. He brings a great deal of experience and maturity to the company. Unfortunately, Keller and Brodsky have experience significant conflict and have a strained relationship. In this paper I will discuss the dynamics of the conflict and the relationship between Keller and Brodsky.
First, I will discuss the cause of the problem. Second, …show more content…
He has decided how the sales team should operate. However, Brodsky is the Commercial Director and it his responsibility to run the sales department. Brodsky doesn’t agree with Keller’s plan. Being that Brodsky is unassertive he dismisses Keller’s plans and runs department as he wants. On several occasions Brodsky ignored specific requests given to him by Keller. When Keller sees that Brodsky is not working as expected, he takes matters into his own hands. He works directly with Brodsky staff to carry out his desired action. (Thomas, 2007).
If Keller had used the Thomas-Kilmann Conflict Model to evaluate the situation he would have realized that he was dominating the conflict and acting in a competing way which was causing Brodsky to withdraw to avoid the conflict. In further study of the model, Keller would have found that collaboration is an effective way to work out conflicts. However, since Keller and Brodsky differences are completely opposite they will likely need to compromise to end the conflict. They need to work together to achieve a middle ground. Each party will need to make concession. Most importantly they each commit to carrying out the plan exactly as agreed.
Keller and Brodsky could have specifically used their TKI profiles to assist them in compromising on Keller’s thoughts that Brodsky should spend more time in the field with the sale representatives and the distributors. (Thomas, 2007)