Knowing Your Audience Paper and Communication Release
Knowing Your Audience Paper and Communication Release
Kenisha Stewart
BCOM 275
April 24, 2014
Lovonne Mallory
Knowing Your Audience Paper and Communication Release
The news of any tragedy can quickly spread through towns and cities close to the area where it happened, and it can also spread to other states and possibly the whole country depending on the severity of the tragedy. There is always one headline that attracts the attention of the whole country and possibly other countries and when it does knowing the specific audience can help the delivery of how a message is sent and received. One headline that caught everyone’s attention including myself was the tornado that ripped through Moore, Oklahoma that killed dozens of people and destroying homes and businesses on May 20, 2013. There had been other tornadoes and other natural disasters in other areas but the damage and the deaths of many people interested the audience. When a large audience as big as the United States is front and center to this type of situation, the type of method used for delivering information is different from presenting information to a small city or town and the friends and family members that are involved in the incident. The nature of the information must be held with caution when expressed from a political and professional stand point. Communicating to the world as a whole, the audience looks back at not only the Oklahoma government but how the United States government handled the situation as well. No one wants to look bad to the world audience for sending out the wrong message or lying about what has happened so a lot of consideration has to be put into how a message is carefully delivered in the world public.
A summary of the full story begins as the National Weather Service issuing a tornado emergency warning at 2:40pm on May 20, 2013. 16 minutes after the warning the two mile tornado tore through the Oklahoma suburb, destroying homes, cars and even caused an elementary
Kenisha Stewart
BCOM 275
April 24, 2014
Lovonne Mallory
Knowing Your Audience Paper and Communication Release
The news of any tragedy can quickly spread through towns and cities close to the area where it happened, and it can also spread to other states and possibly the whole country depending on the severity of the tragedy. There is always one headline that attracts the attention of the whole country and possibly other countries and when it does knowing the specific audience can help the delivery of how a message is sent and received. One headline that caught everyone’s attention including myself was the tornado that ripped through Moore, Oklahoma that killed dozens of people and destroying homes and businesses on May 20, 2013. There had been other tornadoes and other natural disasters in other areas but the damage and the deaths of many people interested the audience. When a large audience as big as the United States is front and center to this type of situation, the type of method used for delivering information is different from presenting information to a small city or town and the friends and family members that are involved in the incident. The nature of the information must be held with caution when expressed from a political and professional stand point. Communicating to the world as a whole, the audience looks back at not only the Oklahoma government but how the United States government handled the situation as well. No one wants to look bad to the world audience for sending out the wrong message or lying about what has happened so a lot of consideration has to be put into how a message is carefully delivered in the world public.
A summary of the full story begins as the National Weather Service issuing a tornado emergency warning at 2:40pm on May 20, 2013. 16 minutes after the warning the two mile tornado tore through the Oklahoma suburb, destroying homes, cars and even caused an elementary
References: Mannette, A. (2013, May). Oklahoma Tornado 2013 Devastates Moore, Kills Dozens. Retrieved from http://www.huffingtonpost.com/2013/05/20/oklahoma-tornado-2013_n_3309844.html TIME. (2013, December). Top 10 U.S News Stories. Retrieved from /http://nation.time.com/2013/12/04/top-10-best-u-s-news-stories/