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Journal Review - Vision
The Mode of Creation and Dissemination of Knowledge in
Vision: The Journal of Business Perspective

Abstract
The purpose of the study is to explore the role of ‘Vision: the Journal of Business Perspective’, the management research journal of Management Development Institute Gurgaon in creation and dissemination of knowledge pertaining to various management disciplines. An in-depth study of the journal issues for the past six years was conducted. A total of 24 issues were analyzed, consisting of about 160 articles, research papers and management cases. It was found that the journal gives great importance to empirical evidence in research papers. Also, it promotes the participation of eminent industrialists and executives in contributing to a research journal.
Introduction
Since the prehistoric era, leaving a mark using symbols and pictures was human beings’ method of gathering and disseminating knowledge for the future generations. In the ancient civilizations, invention and improvisation of text and tools to embark them made it more convenient for the wise species. The modern man developed various techniques for creation and sharing of wisdom. Books and scholarly journals, which have been in existence for over 340 years (Solomon, D. J., 2007) are an academician’s most handy tools for publishing and finding alternate perspectives or schools of thought.
Journals have been the birth place and cradle of numerous debates, researches, monologues and so forth. Yet, not much literature is available on how they encourage such an atmosphere. One can assume that it will be interesting to analyze the variables of knowledge creation and dissemination through journal articles. Being an Indian, I feel that reviewing a general management journal of an Indian origin will rightly serve the purpose of this article. ‘Vision: The Journal of Business Perspective’ is one such journal in management, issued by Management Development Institute, Gurgaon, NCR, and published by Sage


References: * Sridhar, V. (2006). Modelling the growth of mobile telephony services in India. Vision: The Journal of Business Perspective, 10(3), Pp. 1-10 * Dwivedi, R * Chaturvedi, A., Pandey, A. and Ghosh, S. K. (2006). Firm financing through IPOs: a study of causal variables responsible for under-pricing. Vision: The Journal of Business Perspective, 10(3), Pp. 23-34 * Jha-Dang, P * Rastogi, A. K., Jain, P. K. and Yadav, S. S. (2006). Debt financing in India in public, private and foreign companies. Vision: The Journal of Business Perspective, 10(3), Pp. 45-58 * Upadhyay, Y * Srivastava, S. K. (2006). Logistics and supply chain practices in India. Vision: The Journal of Business Perspective, 10(3), Pp. 69-80 * Kumar, N * Srivastava, V. (2006). Crew management in Indian railways: a case of Delhi division. Vision: The Journal of Business Perspective, 10(3), Pp. 87-94 * Forster, N * Sivramkrishna, S. (2006). Consumer brand-choice and the equimarginal principle of utility maximization: a re-conceptualization. Vision: The Journal of Business Perspective, 10(4), Pp. 29-36 * Mathews, J * Faisal, M. N., Banwetm, D. K. and Shankar, R. (2006). An analysis of the dynamics of information risk in supply chains of select SME clusters. Vision: The Journal of Business Perspective, 10(4), Pp. 49-62 * Bharadwaj, S * Sahay, A. (2006). Indian industrial clusters. Vision: The Journal of Business Perspective, 10(4), Pp. 77-86 * Saini, D * Cooke, F. L. and Beh, K. K. (2007). Continuous innovations in production technology in the manufacturing industry in Britain: a networked approach? Vision: The Journal of Business Perspective, 11(1), Pp. 1-14 * Jain, S * Sarma, M. K. (2007). Influence of information sources on tourists: a segment-wise analysis with special focus on destination image. Vision: The Journal of Business Perspective, 11(1), Pp. 35-46 * Randhawa, G * Nandi, J. K. (2007). Ball bouncing exercise. Vision: The Journal of Business Perspective, 11(1), Pp. 57-70 * Raina, S * Bhattacharyya, S.S. (2007). Chamera hydro-electric power project (chep-l), khairi: looking beyond the horizon of "hydroelectricity and profit, giving new meaning to life. Vision: The Journal of Business Perspective, 11(1), Pp. 79-94 * Jayasimha, K * Upadhyay, Y., Singh, S. K. and Thomas, G. (2007). Do people differ in their preferences regarding restaurants? an exploratory study. Vision: The Journal of Business Perspective, 11(2), Pp. 7-22 * Jose, A * Vyas, R. S., Singh N. P. and Bhabhra, S. (2007). Media displacement effect: investigating the impact of internet on newspaper reading habits of consumers. Vision: The Journal of Business Perspective, 11(2), Pp. 29-40 * Jain, R * Deepali Bhardwaj, D. (2007). Relationship marketing in context to the IT industry. Vision: The Journal of Business Perspective, 11(2), Pp. 57-66 * Potnis, A * Vyas, R. S. and Goyal, A. (2007). Webdunia.com. Vision: The Journal of Business Perspective, 11(2), Pp. 71-84 * Mishra, A * Sehgal, S. and Gupta, M. (2007). Tests of technical analysis in India. Vision: The Journal of Business Perspective, 11(3), Pp. 11-24 * Ramesh, G * Ashra, S. and Chakravarty, M. (2007). Input subsidies to agriculture: case of subsidies to fertiliser industry across countries. Vision: The Journal of Business Perspective, 11(3), Pp. 35-58 * Metri, B * Sahoo, D. and Vyas, P. H. (2007). Emami: identification of brand extension opportunities in fairness cream industry. Vision: The Journal of Business Perspective, 11(3), Pp. 67-76 * Akuratiyagamage, V * Chander, R. and Mehta, K. (2007). Anomalous market movements and the rolling settlement: empirical evidence from Indian stock markets. Vision: The Journal of Business Perspective, 11(4), Pp. 31-44 * Sharma, S * Kiran, R. and Kaur, M. (2007). Is liberalisation associated with higher productivity? A case study of Punjab manufacturing. Vision: The Journal of Business Perspective, 11(4), Pp. 53-66 * Trivedi, S * Spencer, S. M., Rajah, T., Mohan, S., Lahiri, G. and Narayan,S. A. (2008). The Indian CEOs: competencies for success : keys to outstanding Indian corporate leadership. Vision: The Journal of Business Perspective, 12(1), Pp. 1-10 * Sen, A * Ghosh, S. and Chakraborty, S. (2008). Emotional intelligence: the next step in knowledge process outsourcing. Vision: The Journal of Business Perspective, 12(1), Pp. 19-30 * Othman, A * Adeyemo, D. A.(2008). Demographic characteristics and emotional intelligence among workers in some selected organisations in Oyo state, Nigeria. Vision: The Journal of Business Perspective, 12(1), Pp. 43-48 * Nazir, N * Sharma, R. R. (2008). Emotional intelligence from 17th century to 21st century: perspectives and directions for future research. Vision: The Journal of Business Perspective, 12(1), Pp. 59-66 * Goparaj, H * Krishnaveni, R. and Sripirabaa, B. (2008). Capacity building process for HR excellence. Vision: The Journal of Business Perspective, 12(2), Pp. 1-14 * Sridhar, K * Rampal, M. and Bawa, A. (2008). Corporate philanthropy: a study of consumer perceptions. Vision: The Journal of Business Perspective, 12(2), Pp. 23-34 * Mulla, Z * Nirjar, A. (2008). Innovations and evolution of software SMEs: exploring the trajectories for sustainable growth1. Vision: The Journal of Business Perspective, 12(2), Pp. 47-60 * Saraogi, A * Mahajan, S. and Singh, B. (2008). An empirical analysis of stock price-volume relationship in Indian stock market. Vision: The Journal of Business Perspective, 12(3), Pp. 1-14 * Akbar, M * Panwar, J. S. (2008). Benefit segmentation of gutkha market: a study in the state of Gujarat. Vision: The Journal of Business Perspective, 12(3), Pp. 31-38 * Dubey, P * Chadha, S. K. and Kapoor, D. (2008). An attribute based perceptual mapping of the selected private life insurance companies: an empirical study in Ludhiana. Vision: The Journal of Business Perspective, 12(3), Pp. 53-60 * Aithal, R * Perera, H. S. C. and Costa, W. K. R. (2008). Analytic hierarchy process for selection of ERP software for manufacturing companies. Vision: The Journal of Business Perspective, 12(4), Pp. 1-12 * Faisal, M.N * Joji, N. A. and Raveendran, P. T. (2008). Does compulsive buying affect credit card defaults? Vision: The Journal of Business Perspective, 12(4), Pp. 23-32 * Ch * Chahal, H. (2008). Predicting patient loyalty and service quality relationship: a case study of civil hospital, Ahmedabad, India. Vision: The Journal of Business Perspective, 12(4), Pp. 45-56 * Punia, B * Chaturvedi, N. K. (2008). An interaction in original. Vision: The Journal of Business Perspective, 12(4), Pp. 71-78 * Khatri, N * Sehgal, S. and Tripathi, N. (2009). Investment strategies of FIIs in the Indian equity market. Vision: The Journal of Business Perspective, 13(1), Pp. 11-18 * Siddiqui, S * Saraogi, A. (2009). Exploring franchisor franchisee relationship: building a predictive model of franchisee performance. Vision: The Journal of Business Perspective, 13(1), Pp. 31-58 * Hyderabad, R * Kaushik, A. (2009). Inter-organisational systems in a consumer packaged goods network: case of Godrej Consumer Products Limited. Vision: The Journal of Business Perspective, 13(1), Pp. 79-96 * Kanwar, Y * Sehgal, S., Sood, G. S. and Rajput, N. (2009). Investor sentiment in India: a survey. Vision: The Journal of Business Perspective, 13(2), Pp. 13-24 * Handa, M * Jeyavelu, S. (2009). Organisational identity dissonance in organisational decline and turnaround. Vision: The Journal of Business Perspective, 13(2), Pp. 33-46 * Bapat, D and Panwar, J * Modi, P., Mishra, D., Gulati, H. and Murugesan, K. (2009). Uttarakhand state cooperative federation: can it help the horticulture farmers? Vision: The Journal of Business Perspective, 13(2), Pp. 53-62 * Verma, S., Gupta, S * Mittal, S. K. and Jain, S. (2009). Stock market behaviour: evidences from Indian market. Vision: The Journal of Business Perspective, 13(3), Pp. 19-30 * Sharma, M * Agrawal, R. K. and Swaroop, S. (2009). Effect of employer brand image on application intentions of b-school undergraduates. Vision: The Journal of Business Perspective, 13(3), Pp. 41-50 * Barman, D * Rahman, Z. (2009). The branding of chhokra. ision: The Journal of Business Perspective, 13(3), Pp. 61-68 * Othman, A * Juyal, S. A. and Singh, M. P. (2009). A study among females in Uttrakhand −− role of females in family buying decision-making. Vision: The Journal of Business Perspective, 13(4), Pp. 15-24 * Khanka, S * Nagar, K. (2009). Evaluating the effect of consumer sales promotions on brand loyal and brand switching segments. Vision: The Journal of Business Perspective, 13(4), Pp. 35-48 * Srivastava, S * Mukherji, S. and Jain, N. (2009). Women empowerment through transformational leadership: case of Satya Jyoti. Vision: The Journal of Business Perspective, 13(4), Pp. 63-71
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