Internet as a Threat to Old Media
internet as a threat to old media
Introduction
Just a few clicks on the mouse and a whole world of information are available for free. The internet, whilst largely contributing to declining newspaper, magazines and books sales, decreasing the percentage of advertising on TV and radio, increasing of internet piracy and illegal downloading of films and music. Internet can at least provide a huge resource for journalist, authors, musicians, photographers, producers, editors, directors and all information workers. On the other hand, audiences and users of media mainly still believe on old media as they\ gain their information and follow latest news (which affect public opinion) from old media because they trust it and rely on its credibility when they compare it with internet .they thought that internet is the world of rumors. http://technorati.com/technology/it/article/do-you-see-the-internet-as/#ixzz16VrHKY7B
Background
Books writing with words was invented by the Sumerians (southern Iraq) about five thousand years ago (c.3100 BC). As far as we know it derived from symbols used for the keeping of accounts around four hundred years earlier.
At first, writing was restricted to inscriptions, e.g. on stone, seals, brooches, and containers. The Sumerians then developed baked clay tablets, which can be regarded as the first books. These were soon followed by the papyrus rolls of the Egyptians, made from a plant native only to the Nile Valley. The traditional modern form of the book is called the codex.
Meanwhile paper was invented in China as early as 105 AD, and was at first prepared from bark and hemp. This paper developed to a high standard, and paper-making later spread to Japan (c.610 AD), and then to the Arab world along the Silk Road, via Samarkand in Central Asia. The Arabs introduced paper into Europe via Spain.
Printing
Printing was another Chinese invention. However such cast type did appear in Korea before developing quite independently
Introduction
Just a few clicks on the mouse and a whole world of information are available for free. The internet, whilst largely contributing to declining newspaper, magazines and books sales, decreasing the percentage of advertising on TV and radio, increasing of internet piracy and illegal downloading of films and music. Internet can at least provide a huge resource for journalist, authors, musicians, photographers, producers, editors, directors and all information workers. On the other hand, audiences and users of media mainly still believe on old media as they\ gain their information and follow latest news (which affect public opinion) from old media because they trust it and rely on its credibility when they compare it with internet .they thought that internet is the world of rumors. http://technorati.com/technology/it/article/do-you-see-the-internet-as/#ixzz16VrHKY7B
Background
Books writing with words was invented by the Sumerians (southern Iraq) about five thousand years ago (c.3100 BC). As far as we know it derived from symbols used for the keeping of accounts around four hundred years earlier.
At first, writing was restricted to inscriptions, e.g. on stone, seals, brooches, and containers. The Sumerians then developed baked clay tablets, which can be regarded as the first books. These were soon followed by the papyrus rolls of the Egyptians, made from a plant native only to the Nile Valley. The traditional modern form of the book is called the codex.
Meanwhile paper was invented in China as early as 105 AD, and was at first prepared from bark and hemp. This paper developed to a high standard, and paper-making later spread to Japan (c.610 AD), and then to the Arab world along the Silk Road, via Samarkand in Central Asia. The Arabs introduced paper into Europe via Spain.
Printing
Printing was another Chinese invention. However such cast type did appear in Korea before developing quite independently