International Business and Foreign Market Entry
INTERNATIONAL BUSINESS MANAGEMENT
College of Business Administration
Chung-Ang University
Fall 2010
MW: 01:30 - 02:45 (법학관 404)
Instructor: Dr. Changbum Choi
Office: 14th floor Business Administration Building
Telephone: (02) 820-5583 (Office)
E-mail Address: choilee @ cau.ac.kr
Eclass http:// eclass.cau.ac.kr
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Office Hours: W: 3-4pm
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Course Description
International Business Management course is designed to assist students in understanding the global environment in which international business takes place, as well as the role and behavior of the international firm as it responds to the environment. The course aims to provide students with the knowledge, skills and sensitivities that help them manage business operations more proactively in the turbulent international environment. This will be achieved through lectures, class discussions, and cases. Because this course is a combination of lectures and business cases, strong student participation in the class discussion is required.
Course Learning Objectives
1. Define international business and discuss how it differs from domestic business. 2. Define and discuss key terms and concepts related to international business. 3. Acquire a basic understanding of the structure of the global economy and the perspectives of various actors in the global economy. 4. Make well-reasoned suggestions about how to address many of the challenges and opportunities likely to arise in international business. For example, students would be expected to knowledgeably discuss the pros and cons of particular ways of entering national markets, of managing foreign exchange risk, and of selecting members for cross-cultural teams. Other issues students will be expected to learn about are outlined in this syllabus and will be addressed as the course progresses. 5.
College of Business Administration
Chung-Ang University
Fall 2010
MW: 01:30 - 02:45 (법학관 404)
Instructor: Dr. Changbum Choi
Office: 14th floor Business Administration Building
Telephone: (02) 820-5583 (Office)
E-mail Address: choilee @ cau.ac.kr
Eclass http:// eclass.cau.ac.kr
-------------------------------------------------
Office Hours: W: 3-4pm
-------------------------------------------------
Course Description
International Business Management course is designed to assist students in understanding the global environment in which international business takes place, as well as the role and behavior of the international firm as it responds to the environment. The course aims to provide students with the knowledge, skills and sensitivities that help them manage business operations more proactively in the turbulent international environment. This will be achieved through lectures, class discussions, and cases. Because this course is a combination of lectures and business cases, strong student participation in the class discussion is required.
Course Learning Objectives
1. Define international business and discuss how it differs from domestic business. 2. Define and discuss key terms and concepts related to international business. 3. Acquire a basic understanding of the structure of the global economy and the perspectives of various actors in the global economy. 4. Make well-reasoned suggestions about how to address many of the challenges and opportunities likely to arise in international business. For example, students would be expected to knowledgeably discuss the pros and cons of particular ways of entering national markets, of managing foreign exchange risk, and of selecting members for cross-cultural teams. Other issues students will be expected to learn about are outlined in this syllabus and will be addressed as the course progresses. 5.